Football Gifts for Boys 8-12

Shoppers searched for this 548K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -30.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $334K a year.

Searches, last 12 months

548K

Growth, 90 days vs prior 90

-30.1%

Conversion, latest week

3.2%

Market size, estimated

$334Ka year

Peak month

December17.3× the quietest month

Top search term

sports stuff81K searches a year

Listings sell for $19.29 on average, from $4.50 to $50.99. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $19.29 that is $5K to $10K a year per listing.

Average price

$19.29inside the $15 to $100 sweet spot

Price range

$4.50–$50.99

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$5K–$10K

Returns

2.3%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #1,023 within Toys & Game Room. It carries 3,997 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

1.5%

Average rank

#1,023in Toys & Game Room

Average rating

4.61 starsAmazon United States average 4.42 stars

Average reviews

3,997per listing

Listings tracked

52

9 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

5Amazon's first-year sales bar

Average brand age

38 months