- Flapen Score
- 34 / 100Ranks 7,175 of 8,101 Sports & Outdoors niches · −13 vs the category median of 4734
- Market size
- $0/yr7K searches / yr
- 90-day growth
- -34.0%search demand this quarter
- Competition
- 61%top-5 click share · 11 brands · 48 sellers
Flapen Score
Food Kit against its category
The dotted line is the Sports & Outdoors average. Past it, Food Kit is stronger. Inside it, weaker.
Market
The Food Kit market on Amazon at a glance
Shoppers on Amazon United States searched for Food Kit 7K times last year and spent an estimated $0. The top 5 brands take 81% of clicks. Demand peaks in Jan–Feb–Oct. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 7K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -34.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.
- Searches, last 12 months
- 7K
- Growth, 90 days vs prior 90
- -34.0%
- Conversion, latest week
- 0.0%
- Market size, estimated
- $0a year
- Peak month
- October4.2× the quietest month
- Top search term
- 72 hour food survival kit4K searches a year
02 · Price
A sale here is worth $60.12.
Listings sell for $60.12 on average, from $13.67 to $244.00. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $60.12 that is $0 to $6K a year per listing.
- Average price
- $60.12inside the $15 to $100 sweet spot
- Price range
- $13.67–$244.00
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #66 within Camp Kitchen. It carries 2,382 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 89%
- Out of stock, average day
- 4.1%
- Average rank
- #66in Camp Kitchen
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 2,382per listing
- Listings tracked
- 19
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 79 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 79 months
Products
Top Food Kit products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
ReadyWise Emergency Food Supply - 72 Hour Survival Kit 30 Servings of Protein Meals Freeze Dried Food for Backpacking Camping Essentials & Disaster Prepping Supplies up to 25 Year Shelf Life
- Price
- $24.68
- Rating
- 4.5/5
- Reviews
- 5,569
- Age
- 12y ago

4Patriots 72-Hour Survival Food Kit: Emergency Food Supply Designed to Last 25 Years 20 Servings
- Price
- $28.21
- Rating
- 4.4/5
- Reviews
- 2,793
- Age
- 6y ago

Ready America The Survival Box 1-Person 3-Day Emergency Kit Includes 5 Year Emergency Food Water Emergency Blanket Portable Disaster Preparedness Go-Bag for Earthquake Fire Flood Hurricane
- Price
- $13.67
- Rating
- 4.5/5
- Reviews
- 734
- Age
- 19y ago

Mountain House 3-Day Emergency Food Supply | Freeze Dried Survival & Emergency Food | 18 Servings
- Price
- $69.59
- Rating
- 4.7/5
- Reviews
- 937
- Age
- 6y ago

Ready Hour 72-Hour Emergency Food Kit Sample - Survival Meals Variety Pack for Disaster Prep Freeze-Dried/Dehydrated Camping Food Bug Out Bag MRE Alternative Preparedness & Power Outage Supplies
- Price
- $34.89
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 10mo ago
Trending
estimated 90-day click momentum
4Patriots 4-Week Survival Food Kit: Emergency Food Supply Designed to Last 25 Years 192 Servings
- Price
- $244.00
- Rating
- 4.3/5
- Reviews
- 1,420
- Age
- 6y ago

Ready America 70280 72 Hour Emergency Kit 2-Person 3-Day Backpack Includes First Aid Kit Survival Blanket Portable Preparedness Go-Bag for Camping Car Earthquake Travel Hiking and Hunting Red
- Price
- $36.83
- Rating
- 4.7/5
- Reviews
- 4,367
- Age
- 14y ago

Mountain House Expedition Meal Assortment Bucket Freeze Dried Backpacking & Camping Food 30 Servings
- Price
- $139.14
- Rating
- 4.8/5
- Reviews
- 1,244
- Age
- 6y ago

Ready Hour 72-Hour Emergency Food Kit Sample - Survival Meals Variety Pack for Disaster Prep Freeze-Dried/Dehydrated Camping Food Bug Out Bag MRE Alternative Preparedness & Power Outage Supplies
- Price
- $34.89
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 10mo ago

ReadyWise Emergency Food Supply - 14 Day 150 Servings Emergency Freeze Dried Food Bucket Protein Meals Camping Essentials Survival Kit Disaster Prepping Supplies up to 25 Year Shelf Life
- Price
- $80.92
- Rating
- 4.5/5
- Reviews
- 5,569
- Age
- 2y ago
Newest
by launch date
Ready Hour 72-Hour Emergency Food Kit Sample - Survival Meals Variety Pack for Disaster Prep Freeze-Dried/Dehydrated Camping Food Bug Out Bag MRE Alternative Preparedness & Power Outage Supplies
- Price
- $34.89
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 10mo ago

Augason Farms 72 Hour Emergency Food Supply Kit Dehydrated Meal Survival Food Pouches for 1 Person - 18 Servings
- Price
- $22.03
- Rating
- 4.6/5
- Reviews
- 22
- Age
- 1y ago

by Chuck Norris Roundhouse Provisions 3 Day 26 servings Emergency Meal Kit Grab-and-Go Premade Disaster Prep Hiking Survival Adventure Camping Food 25 Year Shelf Life.
- Price
- $39.50
- Rating
- 4.0/5
- Reviews
- 98
- Age
- 2y ago

Ready America 1 Person 72 Hour Emergency Kit
- Price
- $25.24
- Rating
- 4.7/5
- Reviews
- 765
- Age
- 2y ago

ReadyWise Emergency Food Supply - 14 Day 150 Servings Emergency Freeze Dried Food Bucket Protein Meals Camping Essentials Survival Kit Disaster Prepping Supplies up to 25 Year Shelf Life
- Price
- $80.92
- Rating
- 4.5/5
- Reviews
- 5,569
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
48
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 100%
Open market
14%
- ReadyWise34%
- 4Patriots19%
- Mountain House12%
- Ready Hour8%
- Quakehold!8%
- ROUNDHOUSE PROVISION5%
- Open — no brand owns it (5 brands, 14%)
Demand
Food Kit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct · busiest ÷ quietest = 4.2×
Reviews and returns
What reviews say buyers love and hate about Food Kit
We read the reviews and the return reasons for every product selling here.
“It's mostly a bucket of carbs with very little protein”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Food Kit questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









