Folding Stove

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -64.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.

Searches, last 12 months

161K

Growth, 90 days vs prior 90

-64.5%

Conversion, latest week

2.5%

Market size, estimated

$104Ka year

Peak month

January3.9× the quietest month

Top search term

esbit stove33K searches a year

Listings sell for $25.16 on average, from $5.73 to $81.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $25.16 that is $3K to $6K a year per listing.

Average price

$25.16inside the $15 to $100 sweet spot

Price range

$5.73–$81.82

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$3K–$6K

Returns

2.5%of orders · Amazon United States median 2.1%

56% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #213 within Camp Kitchen. It carries 2,108 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

56%

Prime listings

94%

Out of stock, average day

14.2%

Average rank

#213in Camp Kitchen

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

2,108per listing

Listings tracked

34

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months