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Fold Out Chair

Maybe

Products sell for $38.69 on average, inside the sweet spot. But shoppers spend an estimated $47K a year here, so Fold Out Chair is a Maybe.

Flapen Score
53
53 / 100
Top 28% of 8,101 Sports & Outdoors niches · +6 vs the category median of 47
Market size
$47K/yr79K searches / yr
90-day growth
+43.7%search demand this quarter
Competition
43%top-5 click share · 23 brands · 41 sellers

Flapen Score

Fold Out Chair against its category

The dotted line is the Sports & Outdoors average. Past it, Fold Out Chair is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fold Out Chair market on Amazon at a glance

Shoppers on Amazon United States searched for Fold Out Chair 79K times last year and spent an estimated $47K. The top 5 brands take 59% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 1.6% of those searches ended in a purchase.

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +43.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
79K
Growth, 90 days vs prior 90
+43.7%
Conversion, latest week
1.6%
Market size, estimated
$47Ka year
Peak month
July3.7× the quietest month
Top search term
ultralight backpacking camp chairs10K searches a year

02 · Price

A sale here is worth $38.69.

Listings sell for $38.69 on average, from $10.71 to $127.12. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $38.69 that is $0 to $4K a year per listing.

Average price
$38.69inside the $15 to $100 sweet spot
Price range
$10.71–$127.12
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
5.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #130 within Camping Furniture. It carries 1,202 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
9.5%
Average rank
#130in Camping Furniture
Average rating
4.29 starsAmazon United States average 4.42 stars
Average reviews
1,202per listing
Listings tracked
39

04 · Newcomers

5 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
5Amazon's first-year sales bar
Average brand age
31 months

Products

Top Fold Out Chair products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

23 falling

Sellers

41

Top-5 brand share

59%

Top 20: 98%

Top-5 click share

43%

Top 20: 82%

Open market

33%

  • Brand 116%
  • Brand 212%
  • Brand 311%
  • Brand 410%
  • Brand 510%
  • Brand 69%

Demand

Fold Out Chair search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 3.7×

Search terms

Top Fold Out Chair search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ultralight backpacking camp chairs10K/yr
  • hiking chairs backpacking ultralight17K/yr
  • mini camping chair13K/yr
  • packable camp chair5K/yr
  • lightweight hiking chair5K/yr
  • portable hiking chair5K/yr
  • motorcycle camping chair4K/yr
  • compact travel chair5K/yr
  • ultralight packable chair4K/yr
  • folding chair compact4K/yr

Reviews and returns

What reviews say buyers love and hate about Fold Out Chair

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Comfort-Overall”
13%of negative reviews mention “Size-Overall”
5.8%of orders come back
“This is short”
A buyer, on “Size-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Fold Out Chair questions

Answered from the same tracked data.