Flyers
MaybeProducts sell for $30.55 on average, inside the sweet spot. But buyers convert on only 1.2% of searches, so Flyers is a Maybe.
- Flapen Score
- 60 / 100Top 11% of 8,101 Sports & Outdoors niches · +13 vs the category median of 4760
- Market size
- $135K/yr381K searches / yr
- 90-day growth
- +64.5%search demand this quarter
- Competition
- 40%top-5 click share · 24 brands · 36 sellers
Flapen Score
Flyers against its category
The dotted line is the Sports & Outdoors average. Past it, Flyers is stronger. Inside it, weaker.
Market
The Flyers market on Amazon at a glance
Shoppers on Amazon United States searched for Flyers 381K times last year and spent an estimated $135K. The top 5 brands take 71% of clicks. Demand peaks in Apr–May–Dec. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 381K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +64.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $135K a year.
- Searches, last 12 months
- 381K
- Growth, 90 days vs prior 90
- +64.5%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $135Ka year
- Peak month
- December7.8× the quietest month
- Top search term
- flyers92K searches a year
02 · Price
A sale here is worth $30.55.
Listings sell for $30.55 on average, from $12.12 to $56.60. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $30.55 that is $0 to $3K a year per listing.
- Average price
- $30.55inside the $15 to $100 sweet spot
- Price range
- $12.12–$56.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 49% ship with Prime. On an average day, 13.4% of listings are out of stock. The average listing ranks #4,886 within Clothing Accessories. It carries 203 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 49%
- Out of stock, average day
- 13.4%
- Average rank
- #4,886in Clothing Accessories
- Average rating
- 4.53 starsAmazon United States average 4.42 stars
- Average reviews
- 203per listing
- Listings tracked
- 43
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Flyers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
24 rising
Sellers
36
Top-5 brand share
71%
Top 20: 97%
Top-5 click share
40%
Top 20: 82%
Open market
25%
- Brand 144%
- Brand 212%
- Brand 36%
- Brand 44%
- Brand 54%
- Brand 64%
Demand
Flyers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Dec · busiest ÷ quietest = 7.8×
Search terms
Top Flyers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flyers92K/yr
- philadelphia flyers86K/yr
- flyers hat52K/yr
- flyer26K/yr
- philadelphia flyers hat22K/yr
- flyers for business19K/yr
- custom flyers12K/yr
- flyers merch22K/yr
- custom flyers for business7K/yr
- business flyers6K/yr
Reviews and returns
What reviews say buyers love and hate about Flyers
We read the reviews and the return reasons for every product selling here.
“Poor Quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flyers questions
Answered from the same tracked data.









