Fly Reel

Shoppers searched for this 495K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +35.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $369K a year.

Searches, last 12 months

495K

Growth, 90 days vs prior 90

+35.9%

Conversion, latest week

0.9%

Market size, estimated

$369Ka year

Peak month

July1.8× the quietest month

Top search term

fly reel171K searches a year

Listings sell for $83.86 on average, from $15.17 to $302.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $83.86 that is $0 to $8K a year per listing.

Average price

$83.86inside the $15 to $100 sweet spot

Price range

$15.17–$302.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$8K

Returns

1.9%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #253 within Fly Fishing. It carries 528 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

98%

Out of stock, average day

1.1%

Average rank

#253in Fly Fishing

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

528per listing

Listings tracked

57

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

7

Successful launches

3Amazon's first-year sales bar

Average brand age

69 months