Floor Sleeping Mats for Adults
MaybeProducts sell for $44.73 on average, inside the sweet spot. But buyers convert on only 1.1% of searches, so Floor Sleeping Mats for Adults is a Maybe.
- Flapen Score
- 54 / 100Top 25% of 8,101 Sports & Outdoors niches · +7 vs the category median of 4754
- Market size
- $92K/yr185K searches / yr
- 90-day growth
- +23.6%search demand this quarter
- Competition
- 35%top-5 click share · 41 brands · 72 sellers
Flapen Score
Floor Sleeping Mats for Adults against its category
The dotted line is the Sports & Outdoors average. Past it, Floor Sleeping Mats for Adults is stronger. Inside it, weaker.
Market
The Floor Sleeping Mats for Adults market on Amazon at a glance
Shoppers on Amazon United States searched for Floor Sleeping Mats for Adults 185K times last year and spent an estimated $92K. The top 5 brands take 49% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.
- Searches, last 12 months
- 185K
- Growth, 90 days vs prior 90
- +23.6%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $92Ka year
- Peak month
- July1.4× the quietest month
- Top search term
- floor sleeping mat28K searches a year
02 · Price
A sale here is worth $44.73.
Listings sell for $44.73 on average, from $13.87 to $86.40. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $44.73 that is $0 to $4K a year per listing.
- Average price
- $44.73inside the $15 to $100 sweet spot
- Price range
- $13.87–$86.40
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 4.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #27 within Sleeping Bags & Camp Bedding. It carries 2,137 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 2.4%
- Average rank
- #27in Sleeping Bags & Camp Bedding
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 2,137per listing
- Listings tracked
- 49
04 · Newcomers
6 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Floor Sleeping Mats for Adults products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
41 falling
Sellers
72
Top-5 brand share
49%
Top 20: 85%
Top-5 click share
35%
Top 20: 78%
Open market
46%
- Brand 120%
- Brand 28%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Floor Sleeping Mats for Adults search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Floor Sleeping Mats for Adults search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- floor sleeping mat28K/yr
- kids sleeping pad20K/yr
- foldable sleeping mat18K/yr
- floor sleeping mats for adults30K/yr
- floor mat for sleeping14K/yr
- adult nap mat11K/yr
- folding sleeping mat8K/yr
- sleeping floor mat7K/yr
- nap mat for adults9K/yr
- floor mats for sleeping8K/yr
Reviews and returns
What reviews say buyers love and hate about Floor Sleeping Mats for Adults
We read the reviews and the return reasons for every product selling here.
“Not as thick as advertised”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Floor Sleeping Mats for Adults questions
Answered from the same tracked data.









