Floor Mats for Gym
MaybeShoppers spend an estimated $1.9M a year here. But demand is soft, at -14.3% this quarter, so Floor Mats for Gym is a Maybe.
- Flapen Score
- 55 / 100Top 22% of 8,101 Sports & Outdoors niches · +8 vs the category median of 4755
- Market size
- $1.9M/yr1.3M searches / yr
- 90-day growth
- -14.3%search demand this quarter
- Competition
- 43%top-5 click share · 21 brands · 27 sellers
Flapen Score
Floor Mats for Gym against its category
The dotted line is the Sports & Outdoors average. Past it, Floor Mats for Gym is stronger. Inside it, weaker.
Market
The Floor Mats for Gym market on Amazon at a glance
Shoppers on Amazon United States searched for Floor Mats for Gym 1.3M times last year and spent an estimated $1.9M. The top 5 brands take 62% of clicks. Demand peaks in May–Jun. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.9M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- -14.3%
- Conversion, latest week
- 2.2%
- Market size, estimated
- $1.9Ma year
- Peak month
- May3.0× the quietest month
- Top search term
- gym mats for home gym234K searches a year
02 · Price
A sale here is worth $65.28.
Listings sell for $65.28 on average, from $13.58 to $182.15. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $65.28 that is $49K to $65K a year per listing.
- Average price
- $65.28inside the $15 to $100 sweet spot
- Price range
- $13.58–$182.15
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $49K–$65K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
97% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.0% of listings are out of stock. The average listing ranks #29 within Accessories. It carries 9,777 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 94%
- Out of stock, average day
- 2.0%
- Average rank
- #29in Accessories
- Average rating
- 4.57 starsAmazon United States average 4.42 stars
- Average reviews
- 9,777per listing
- Listings tracked
- 36
04 · Newcomers
5 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Floor Mats for Gym products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 rising
Sellers
27
Top-5 brand share
62%
Top 20: 99%
Top-5 click share
43%
Top 20: 82%
Open market
33%
- Brand 118%
- Brand 215%
- Brand 314%
- Brand 410%
- Brand 55%
- Brand 65%
Demand
Floor Mats for Gym search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 3.0×
Search terms
Top Floor Mats for Gym search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gym mats for home gym234K/yr
- gym mats222K/yr
- gym floor mat196K/yr
- large exercise mat56K/yr
- home gym mat54K/yr
- extra large yoga mat51K/yr
- workout floor mats for home gym49K/yr
- floor mats for gym46K/yr
- mats for gym equipment41K/yr
- large workout mat33K/yr
Reviews and returns
What reviews say buyers love and hate about Floor Mats for Gym
We read the reviews and the return reasons for every product selling here.
“It's thick”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Floor Mats for Gym questions
Answered from the same tracked data.









