Floating Cooler

Shoppers searched for this 741K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved +673.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.3M a year.

Searches, last 12 months

741K

Growth, 90 days vs prior 90

+673.7%

Conversion, latest week

2.1%

Market size, estimated

$1.3Ma year

Peak month

July28.5× the quietest month

Top search term

floating cooler362K searches a year

Listings sell for $85.50 on average, from $17.69 to $287.32. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $85.50 that is $43K to $64K a year per listing.

Average price

$85.50inside the $15 to $100 sweet spot

Price range

$17.69–$287.32

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

$43K–$64K

Returns

2.4%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #1,015 within Camp Kitchen. It carries 782 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

88%

Out of stock, average day

5.1%

Average rank

#1,015in Camp Kitchen

Average rating

4.34 starsAmazon United States average 4.42 stars

Average reviews

782per listing

Listings tracked

25

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months