Fishing Rod Holders

Shoppers searched for this 3.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved +51.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.2M a year.

Searches, last 12 months

3.5M

Growth, 90 days vs prior 90

+51.3%

Conversion, latest week

3.0%

Market size, estimated

$3.2Ma year

Peak month

June2.2× the quietest month

Top search term

fishing rod holder824K searches a year

Listings sell for $30.55 on average, from $3.87 to $123.25. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At $30.55 that is $46K to $61K a year per listing.

Average price

$30.55inside the $15 to $100 sweet spot

Price range

$3.87–$123.25

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

1,500–2,000

Revenue per listing a year

$46K–$61K

Returns

1.4%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #92 within Rods & Accessories. It carries 1,786 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#92in Rods & Accessories

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

1,786per listing

Listings tracked

40

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

2Amazon's first-year sales bar

Average brand age

45 months