Firewood
MaybeAn estimated 0.7% of orders come back. But buyers convert on only 0.6% of searches, so Firewood is a Maybe.
- Flapen Score
- 51 / 100Top 36% of 8,101 Sports & Outdoors niches · +4 vs the category median of 4751
- Market size
- $357K/yr1.9M searches / yr
- 90-day growth
- -32.1%search demand this quarter
- Competition
- 54%top-5 click share · 14 brands · 238 sellers
Flapen Score
Firewood against its category
The dotted line is the Sports & Outdoors average. Past it, Firewood is stronger. Inside it, weaker.
Market
The Firewood market on Amazon at a glance
Shoppers on Amazon United States searched for Firewood 1.9M times last year and spent an estimated $357K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Feb–Oct. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $357K a year.
- Searches, last 12 months
- 1.9M
- Growth, 90 days vs prior 90
- -32.1%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $357Ka year
- Peak month
- January6.4× the quietest month
- Top search term
- lea1.2M searches a year
02 · Price
A sale here is worth $29.95.
Listings sell for $29.95 on average, from $5.71 to $79.29. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $29.95 that is $30K to $37K a year per listing.
- Average price
- $29.95inside the $15 to $100 sweet spot
- Price range
- $5.71–$79.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,000–1,250
- Revenue per listing a year
- $30K–$37K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #50,722 within Camp Kitchen. It carries 932 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 87%
- Out of stock, average day
- 3.1%
- Average rank
- #50,722in Camp Kitchen
- Average rating
- 4.33 starsAmazon United States average 4.42 stars
- Average reviews
- 932per listing
- Listings tracked
- 23
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Firewood products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Old Potters Kiln Dried Firewood - Oak 1100 Cu. in 16-18 Logs ~ 8 x 2.5 Logs. Cooking Wood for Grilling Smoking and Firepits Oak.
- Price
- $32.13
- Rating
- 4.3/5
- Reviews
- 461
- Age
- 4y ago

10lb Fatwood Fire Starter Sticks | 100% Natural Fire Starters for Campfires Firepit Fireplaces BBQ Wood Stoves | Easy Ignition w/Just 2 Sticks | Camping Essentials by Billy Buckskin (10lb Box)
- Price
- $33.28
- Rating
- 4.7/5
- Reviews
- 8,626
- Age
- 4y ago

Duraflame 6-Pack Indoor/Outdoor Logs for Fireplace & Fire Pit 3-Hour Burn 4.5lb Each
- Price
- $39.34
- Rating
- 4.7/5
- Reviews
- 2,321
- Age
- 13y ago

15 Oak Firewood Logs with Fire Starters Set Kiln-Dried Wood for Fire Pit Seasoned Logs for Fireplace Campfire Firewood Bundle Pizza Oven Split Wood for Solo Stove 1200 cub. in. 15-20lb
- Price
- $34.49
- Rating
- 3.9/5
- Reviews
- 55
- Age
- 1y ago

15 Apple & Cherry Firewood Logs with Fire Starters Set - Kiln-Dried Firewood for Fire Pit Seasoned Wood for Fireplace Campfire & Pizza Oven - Split Wood for Solo Stove - 1200 cu. in. 15-20lb
- Price
- $33.52
- Rating
- 4.1/5
- Reviews
- 69
- Age
- 1y ago
Trending
estimated 90-day click momentum
Teva Womens Original Universal Slim Lea Sport Sandal Black/Tan 10
- Price
- $66.72
- Rating
- 4.4/5
- Reviews
- 982
- Age
- 2y ago

Dansko Lea Slingback Flats for Women - Comfortable Flats with Arch Support for Comfort Black 7.5-8 M US
- Price
- $79.29
- Rating
- 3.9/5
- Reviews
- 55
- Age
- 2y ago

Heatcraft Premium Kiln Dried Wood Kindling for Pizza Ovens Tabletop Fire Pits & Campfires
- Price
- $21.02
- Rating
- 4.9/5
- Reviews
- 48
- Age
- 1y ago

Solo Stove Juniper Firewood for Outdoor Wood Burning Fire Pits and Backyard Fire Pits 100% Natural Juniper Aromatic Firewood Kiln-Dried 6-8 Logs (.5 cu ft)
- Price
- $21.19
- Rating
- 4.1/5
- Reviews
- 909
- Age
- 5y ago

15 Apple & Cherry Firewood Logs with Fire Starters Set - Kiln-Dried Firewood for Fire Pit Seasoned Wood for Fireplace Campfire & Pizza Oven - Split Wood for Solo Stove - 1200 cu. in. 15-20lb
- Price
- $33.52
- Rating
- 4.1/5
- Reviews
- 69
- Age
- 1y ago
Newest
by launch date
Firewood Central Kiln-Dried PA Hickory 16 Splits (Approx. 38 lb) Long Burn Smoking Wood for Cooking Grills & Fire Pits Easy Light Low Smoke USA-Sourced
- Price
- $34.30
- Rating
- 4.1/5
- Reviews
- 148
- Age
- 1y ago

Heatcraft Premium Kiln Dried Wood Kindling for Pizza Ovens Tabletop Fire Pits & Campfires
- Price
- $21.02
- Rating
- 4.9/5
- Reviews
- 48
- Age
- 1y ago

15 Oak Firewood Logs with Fire Starters Set Kiln-Dried Wood for Fire Pit Seasoned Logs for Fireplace Campfire Firewood Bundle Pizza Oven Split Wood for Solo Stove 1200 cub. in. 15-20lb
- Price
- $34.49
- Rating
- 3.9/5
- Reviews
- 55
- Age
- 1y ago

15 Apple & Cherry Firewood Logs with Fire Starters Set - Kiln-Dried Firewood for Fire Pit Seasoned Wood for Fireplace Campfire & Pizza Oven - Split Wood for Solo Stove - 1200 cu. in. 15-20lb
- Price
- $33.52
- Rating
- 4.1/5
- Reviews
- 69
- Age
- 1y ago

WOODOVER 15 Birch Firewood Logs with Fire Starters Set 1200 cub. in 1520 lb | Kiln-Dried & Seasoned Hardwood for Fire Pit Fireplace | Bright Flames & Pleasant Aroma for Cozy Atmosphere
- Price
- $34.71
- Rating
- 4.0/5
- Reviews
- 113
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
238
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 95%
Open market
18%
- Old Potters33%
- BILLY BUCKSKIN HOME & BEAUTY18%
- Woodover13%
- Duraflame9%
- HGD5%
- Solo Stove4%
- Open — no brand owns it (8 brands, 18%)
Demand
Firewood search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Oct · busiest ÷ quietest = 6.4×
Search terms
Top Firewood search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lea1.2M/yr
- firewood412K/yr
- fire wood151K/yr
- fire wood for fire pit32K/yr
- wood for fire pit23K/yr
- fireplace wood30K/yr
- firewood for fire pit6K/yr
- wood for fireplace14K/yr
- firewood bundle5K/yr
- wood fire5K/yr
Reviews and returns
What reviews say buyers love and hate about Firewood
We read the reviews and the return reasons for every product selling here.
“Tiny amount of wood for the price”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Firewood questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









