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Firefighter Helmet Light

Fail

The top 5 brands take 100% of clicks, so Firefighter Helmet Light is a Fail.

Flapen Score
43
43 / 100
Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 47
Market size
$494K/yr256K searches / yr
90-day growth
-25.5%search demand this quarter
Competition
57%top-5 click share · 4 brands · 69 sellers

Flapen Score

Firefighter Helmet Light against its category

The dotted line is the Sports & Outdoors average. Past it, Firefighter Helmet Light is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Firefighter Helmet Light market on Amazon at a glance

Shoppers on Amazon United States searched for Firefighter Helmet Light 256K times last year and spent an estimated $494K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 2.4% of those searches ended in a purchase.

Shoppers searched for this 256K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $494K a year.

Searches, last 12 months
256K
Growth, 90 days vs prior 90
-25.5%
Conversion, latest week
2.4%
Market size, estimated
$494Ka year
Peak month
December2.1× the quietest month
Top search term
firefighter helmet light65K searches a year

02 · Price

A sale here is worth $81.38.

Listings sell for $81.38 on average, from $6.11 to $125.55. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $81.38 that is $8K to $20K a year per listing.

Average price
$81.38inside the $15 to $100 sweet spot
Price range
$6.11–$125.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$8K–$20K
Returns
1.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 2.7% of listings are out of stock. The average listing ranks #798 within Lights & Lanterns. It carries 1,218 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
95%
Out of stock, average day
2.7%
Average rank
#798in Lights & Lanterns
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
1,218per listing
Listings tracked
22

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Firefighter Helmet Light products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 falling

Sellers

69

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

57%

Top 20: 97%

Open market

0%

  • Brand 173%
  • Brand 223%
  • Brand 33%
  • Brand 41%

Demand

Firefighter Helmet Light search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Firefighter Helmet Light search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • firefighter helmet light65K/yr
  • firefighter flashlight49K/yr
  • fire helmet light40K/yr
  • firefighter light17K/yr
  • streamlight helmet light18K/yr
  • streamlight firefighter flashlight10K/yr
  • streamlight vantage6K/yr
  • fire fighter flashlights7K/yr
  • helmet light firefighting7K/yr
  • fire flashlight6K/yr

Reviews and returns

What reviews say buyers love and hate about Firefighter Helmet Light

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Brightness/Shine/Glow”
32%of negative reviews mention “Brightness/Shine/Glow”
1.2%of orders come back
“Plus its not very bright”
A buyer, on “Brightness/Shine/Glow”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Firefighter Helmet Light questions

Answered from the same tracked data.