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figure 8 lifting strap

Skip it

Soft demand (-18.7% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 16Conversion 34Competition 53Returns 29Price range 84Avg price 89Brand share 38Review moat 72Quality gap 48

Avg price

Great$20.48

avg listing price — sweet spot $15–$100

Price range

Great$9.64–$49.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good625.31

avg incumbent reviews — the moat a new listing must climb

Competition

Good53%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Returns

Okay5.5%

return rate — above 6% kills the launch gate

Market size

Bad$74K

$74K/yr · 133K searches

Growth

Bad-18.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, figure 8 lifting strap is a $74K/yr Amazon United States market (133K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Jan. Verdict: Skip it — 40/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

figure 8 lifting strap market data

Units sold / yr
4K–5K
avg 100–250/product
Revenue / yr
$82K–$102K
units × avg price
Launch success
0 of 1 new (360d)
Conversion rate
2.7%
Avg BSR
#118
Page quality
0%
Prime
96%
Sponsored
100%
Out of stock
0.5%
Avg brand age
54 months
Avg seller age
181 days

Competition & brand share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

15

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

11%

  • Gymreapers34%
  • RDX19%
  • MOOCY10%
  • Beast Power Gear10%
  • ASIPRO9%
  • Trend Changer7%
  • Open — no brand owns it (6 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.7% search growth over the last 90 days.
4K3KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.8×

Top figure 8 lifting strap search terms

  • figure 8 lifting strap87K/yr
  • figure 8 straps21K/yr
  • figure 8 lifting straps15K/yr
  • lifting straps figure 87K/yr
  • figure 8 lifting straps deadlift3K/yr
All search terms

Top figure 8 lifting strap products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$3K8%$6K12%$9K16%$12K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 26 tracked products in this niche — three views at once, no toggling.

What buyers say about figure 8 lifting strap

What buyers praise and complain about, mined from review topics.

What buyers love

Strap/String Quality20%

“I found these much easier to use than the other style of lifting straps”

Quality-Overall14%

“well made without being bulky”

Grip12%

“Super effective for heavy lifts when my grip strength is tapping out”

Value For Money12%

“good price”

Size-Overall6%

“They fit well”

Advertised Vs Actual Product5%

“Exactly as advertised”

Comfort-Overall5%

“and are comfortable”

Durability4%

“durable”

Weight Heavy4%

“Heavy duty”

Exercise/Sports Suitability3%

“Great addition to my gym gear”

What buyers complain about

Size-Overall32%

“Sizing and quality are not great”

Grip16%

“theres no actual way to get a good grip”

Durability8%

“No wear over several years”

Product Condition8%

“Came torn used”

Quality-Overall4%

“Sizing and quality are not great”

Pain Relief-Overall3%

“your wrist might start to feel a little sore”

Thickness2%

“These are somewhat thin”

Top return reasons

Size-Overall72%
Strap/String Quality16%
Functionality-Overall3%
Advertised Vs Actual Product3%
Grip2%
Comfort-Overall1%
Value For Money1%
Ease Of Use0%
Durability0%
Stitch/Finish/Polish0%

Common questions

Is figure 8 lifting strap profitable to sell on Amazon United States?
The niche generates $74K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.7%. Flapen's verdict: Skip it (40/100).
How competitive is the figure 8 lifting strap niche?
12 brands and 15 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in figure 8 lifting strap?
Top complaints mined from reviews: Size-Overall, Grip, Durability. The return rate is 5.5%.
When does demand for figure 8 lifting strap peak?
Demand peaks in Jan; the busiest month runs 1.8× the quietest.
What does it cost to enter the figure 8 lifting strap niche?
Listings span $9.64–$49.35; the average listing price is $20.48 (sweet spot $15–$100). The average incumbent carries 625 reviews — the moat a new listing must climb.