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65

fifa cards

Launch it

A $1.2M/yr market growing >1,000% this quarter with returns at 0.0% — clears our launch bar.

Market size 81Growth 100Conversion 50Competition 21Returns 100Price range 60Avg price 92Brand share 0Review moat 83Quality gap 80

Growth

Incredible>1,000%

90-day search growth — must beat 0% to launch

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Great$53.81

avg listing price — sweet spot $15–$100

Review moat

Great336.86

avg incumbent reviews — the moat a new listing must climb

Market size

Great$1.2M

$1.2M/yr · 551K searches

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good$10.08–$151.24

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Competition

Bad75%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, fifa cards is a $1.2M/yr Amazon United States market (551K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in May–Jun–Jul. Verdict: Launch it — 65/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

fifa cards market data

Units sold / yr
20K–25K
avg 1,500–2,000/product
Revenue / yr
$1.1M–$1.3M
units × avg price
Conversion rate
4.0%
Avg BSR
#16
Page quality
0%
Prime
93%
Sponsored
14%
Out of stock
35.2%
Avg brand age
10 months
Avg seller age
180 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

56

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Panini100%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — >1,000% search growth over the last 90 days.
70K50KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul · busiest ÷ quietest = 35.8×

Top fifa cards products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$120K20%$240K30%$359K40%$479K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about fifa cards

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Excellent Product”

Advertised Vs Actual Product24%

“As advertised”

Collectibles15%

“very nice collection”

Value For Money10%

“Good deal”

Fun/Entertainment Experience9%

“Fun to open”

Adhesion/Stickiness2%

“really good stickers”

Gifting Purpose2%

“good gift”

Color2%

“I really liked that the cards feature vivid colors”

Shape/Style2%

“Good shape”

Correct Contents1%

“Everything is included”

What buyers complain about

Value For Money27%

“Too expensive”

Quality-Overall25%

“garbage”

Advertised Vs Actual Product11%

“Misleading product”

Size-Overall9%

“The box itself was much smaller than I expected”

Color5%

“they all mostly white nothing special”

Print Quality2%

“Low quality prints very cheap products not worth what I paid for”

Product Condition2%

“condition feels like not new”

Adhesion/Stickiness2%

“the stickers have really bad quality”

Gifting Purpose2%

“Didnt make a great looking gift”

Strength1%

“guys its flimsy guys its stickers”

Top return reasons

Value For Money51%
Advertised Vs Actual Product23%
Defective Material/Parts4%
Adhesion/Stickiness4%
Quality-Overall4%
Product Condition3%
Size-Overall2%
Color1%
Certifications1%
Ethical Trade/Fair Trade1%

Common questions

Is fifa cards profitable to sell on Amazon United States?
The niche generates $1.2M/yr across 14 tracked products. 8 of 8 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Launch it (65/100).
How competitive is the fifa cards niche?
1 brands and 56 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in fifa cards?
Top complaints mined from reviews: Value For Money, Quality-Overall, Advertised Vs Actual Product. The return rate is 0.0%.
When does demand for fifa cards peak?
Demand peaks in May–Jun–Jul; the busiest month runs 35.8× the quietest.
What does it cost to enter the fifa cards niche?
Listings span $10.08–$151.24; the average listing price is $53.81 (sweet spot $15–$100). The average incumbent carries 337 reviews — the moat a new listing must climb.