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Field Paint

Pass

Field Paint scores 67 out of 100, a Pass. Shoppers spend an estimated $728K a year here, search demand grew +62.0% this quarter, and an estimated 0.1% of orders come back.

Flapen Score
67
67 / 100
Top 3% of 8,101 Sports & Outdoors niches · +20 vs the category median of 47
Market size
$728K/yr166K searches / yr
90-day growth
+62.0%search demand this quarter
Competition
48%top-5 click share · 10 brands · 94 sellers

Flapen Score

Field Paint against its category

The dotted line is the Sports & Outdoors average. Past it, Field Paint is stronger. Inside it, weaker.

67Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Field Paint market on Amazon at a glance

Shoppers on Amazon United States searched for Field Paint 166K times last year and spent an estimated $728K. The top 5 brands take 86% of clicks. Demand peaks in Jun. Flapen scores it 67 out of 100, a Pass.

01 · Demand

An estimated 8.5% of those searches ended in a purchase.

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved +62.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $728K a year.

Searches, last 12 months
166K
Growth, 90 days vs prior 90
+62.0%
Conversion, latest week
8.5%
Market size, estimated
$728Ka year
Peak month
June3.8× the quietest month
Top search term
parking lot paint29K searches a year

02 · Price

A sale here is worth $51.73.

Listings sell for $51.73 on average, from $8.33 to $150.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $51.73 that is $26K to $39K a year per listing.

Average price
$51.73inside the $15 to $100 sweet spot
Price range
$8.33–$150.80
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$26K–$39K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

52% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #60 within Field, Court & Rink Equipment. It carries 1,553 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
52%
Prime listings
76%
Out of stock, average day
4.3%
Average rank
#60in Field, Court & Rink Equipment
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
1,553per listing
Listings tracked
29

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
64 months

Products

Top Field Paint products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

94

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

48%

Top 20: 91%

Open market

9%

  • Brand 164%
  • Brand 27%
  • Brand 36%
  • Brand 45%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (4 brands, 9%)

Demand

Field Paint search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 3.8×

Search terms

Top Field Paint search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • parking lot paint29K/yr
  • field paint21K/yr
  • field marking paint13K/yr
  • striping paint18K/yr
  • white marking paint14K/yr
  • parking lot striping paint15K/yr
  • athletic field marking paint7K/yr
  • field spray paint4K/yr
  • field paint white6K/yr
  • traffic paint6K/yr

Reviews and returns

What reviews say buyers love and hate about Field Paint

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Spray/Flow”
0.1%of orders come back
“Spray was weak”
A buyer, on “Spray/Flow”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Field Paint questions

Answered from the same tracked data.