Fid

Shoppers searched for this 163K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $78K a year.

Searches, last 12 months

163K

Growth, 90 days vs prior 90

-10.8%

Conversion, latest week

1.9%

Market size, estimated

$78Ka year

Peak month

August1.5× the quietest month

Top search term

fid123K searches a year

Listings sell for $25.05 on average, from $5.90 to $71.23. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $25.05 that is $0 to $3K a year per listing.

Average price

$25.05inside the $15 to $100 sweet spot

Price range

$5.90–$71.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

1.3%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #1,711 within Docking & Anchoring Equipment. It carries 472 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#1,711in Docking & Anchoring Equipment

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

472per listing

Listings tracked

31

6 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

50 months