Fatherless Football

Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -52.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $120K a year.

Searches, last 12 months

158K

Growth, 90 days vs prior 90

-52.8%

Conversion, latest week

3.3%

Market size, estimated

$120Ka year

Peak month

December12.3× the quietest month

Top search term

fatherless football40K searches a year

Listings sell for $22.78 on average, from $15.12 to $36.45. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $22.78 that is $6K to $11K a year per listing.

Average price

$22.78inside the $15 to $100 sweet spot

Price range

$15.12–$36.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$6K–$11K

Returns

3.5%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #221 within Football. It carries 216 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

100%

Out of stock, average day

7.4%

Average rank

#221in Football

Average rating

4.56 starsAmazon United States average 4.42 stars

Average reviews

216per listing

Listings tracked

13

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months