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Fashion Puller

Fail

Shoppers spend an estimated $0 a year here, so Fashion Puller is a Fail.

Flapen Score
35
35 / 100
Ranks 7,010 of 8,101 Sports & Outdoors niches · −12 vs the category median of 47
Market size
$0/yr18K searches / yr
90-day growth
-88.8%search demand this quarter
Competition
68%top-5 click share · 12 brands · 18 sellers

Flapen Score

Fashion Puller against its category

The dotted line is the Sports & Outdoors average. Past it, Fashion Puller is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fashion Puller market on Amazon at a glance

Shoppers on Amazon United States searched for Fashion Puller 18K times last year and spent an estimated $0. The top 5 brands take 83% of clicks. Flapen scores it 35 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -88.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
-88.8%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
fashion puller15K searches a year

02 · Price

A sale here is worth $16.77.

Listings sell for $16.77 on average, from $10.99 to $25.58. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $16.77 that is $0 to $2K a year per listing.

Average price
$16.77inside the $15 to $100 sweet spot
Price range
$10.99–$25.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #1,012 within Resistance Bands. It carries 417 reviews at 3.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
71%
Out of stock, average day
1.1%
Average rank
#1,012in Resistance Bands
Average rating
3.69 starsAmazon United States average 4.42 stars
Average reviews
417per listing
Listings tracked
17

04 · Newcomers

5 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
5Amazon's first-year sales bar
Average brand age
19 months

Products

Top Fashion Puller products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

12

Sellers

18

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

17%

  • Brand 126%
  • Brand 222%
  • Brand 310%
  • Brand 49%
  • Brand 58%
  • Brand 68%
  • Open — no brand owns it (6 brands, 17%)

Demand

Fashion Puller search demand

Weekly searches over the year. Pick a range.

450350Apr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26

Reviews and returns

What reviews say buyers love and hate about Fashion Puller

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Durability”
2.5%of orders come back
“Broke quickly”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Fashion Puller questions

Answered from the same tracked data.