F1 Shirt

Shoppers searched for this 8.7M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.0M a year.

Searches, last 12 months

8.7M

Growth, 90 days vs prior 90

-25.8%

Conversion, latest week

0.9%

Market size, estimated

$5.0Ma year

Peak month

May9.8× the quietest month

Top search term

lego f1981K searches a year

Listings sell for $62.23 on average, from $10.04 to $228.17. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 2,000 to 2,500 of them. At $62.23 that is $124K to $156K a year per listing.

Average price

$62.23inside the $15 to $100 sweet spot

Price range

$10.04–$228.17

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

100K–125K

Units per listing a year

2,000–2,500

Revenue per listing a year

$124K–$156K

Returns

2.1%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #2,828 within Toys & Game Room. It carries 432 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

96%

Out of stock, average day

3.4%

Average rank

#2,828in Toys & Game Room

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

432per listing

Listings tracked

55

27 products launched here in the last 12 months. 13 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

27

Successful launches

13Amazon's first-year sales bar

Average brand age

34 months