f1 cards
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Review moat
Incredible64.13avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Avg price
Incredible$41.55avg listing price — sweet spot $15–$100
Price range
Great$8.06–$108.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Market size
Bad$57K$57K/yr · 88K searches
Growth
Bad-23.0%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, f1 cards is a $57K/yr Amazon United States market (88K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 41/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
f1 cards market data
- Units sold / yr
- 2K–3K
- avg 0–100/product
- Revenue / yr
- $83K–$104K
- units × avg price
- Conversion rate
- 1.6%
- Avg BSR
- #365
- Page quality
- 0%
- Prime
- 81%
- Sponsored
- 44%
- Out of stock
- 17.7%
- Avg brand age
- 25 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
6 flat
Sellers
41
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
0%
- Topps87%
- TSV5%
- Mattel Games3%
- Generic2%
- Topps Total2%
- SOCKJAR2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 69 weeks — -23.0% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.9×
Top f1 cards search terms
- f1 cards53K/yr
- f1 trading cards26K/yr
- formula 1 cards9K/yr
Top f1 cards products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Topps Turbo Attax Formula 1 2025 Trading and Collectible Card Game (Big Value Pack)
Topps$26.274.3★44 rev
Topps Turbo Attax Formula 1 2025 - Random Mega Tin - Contains 66 Cards Including 6 LEs and 4 Exclusive Cards!
Topps$36.824.5★73 rev
Topps 2024 Chrome Formula 1 24-Card Blaster Box
Topps$41.244.3★190 rev
Topps Turbo Attax Formula 1 2025 - Diamond Edition Mega Tin - Contains 66 Cards Including 6 LEs and 5 Exclusives. Legend Relics Inside Lucky tins.
Topps$41.574.7★134 rev
2025 Topps Formula 1 Turbo Attax 10 Card Pack - Look for Pink Foil Parallels
Topps$8.064.8★8 rev
Newest
by launch date
2025 Topps Chrome Formula 1 Premium Trading Card Value Blaster Box
Topps$79.6325 rev
2025 Topps Formula 1 Turbo Attax 10 Card Pack - Look for Pink Foil Parallels
Topps$8.068 rev
Mattel Games UNO Elite Formula 1 2025 Core Edition Starter Pack Card Game with 4 Game Booster Packs & 2 Promo Cards for Kids Fans Families & Game Night
Mattel Games$15.32228 rev
F1 Gifts for Men Unique Formula 1 Racing Gifts Car Guy gifts Stocking Stuffers for Dad Car Gift for Women and Fun Stocking Stuffers for Guys Who Love Formula 1
SOCKJAR$10.1536 rev
Topps Turbo Attax Formula 1 2025 Trading and Collectible Card Game (Big Value Pack)
Topps$26.2744 rev
Trending
90-day click momentumF1 Gifts for Men Unique Formula 1 Racing Gifts Car Guy gifts Stocking Stuffers for Dad Car Gift for Women and Fun Stocking Stuffers for Guys Who Love Formula 1
SOCKJAR$10.154.6★
Topps Turbo Attax Formula 1 2025 Trading and Collectible Card Game (Big Value Pack)
Topps$26.274.3★
Mattel Games UNO Elite Formula 1 2025 Core Edition Starter Pack Card Game with 4 Game Booster Packs & 2 Promo Cards for Kids Fans Families & Game Night
Mattel Games$15.324.7★
2025 Topps Formula 1 Turbo Attax 10 Card Pack - Look for Pink Foil Parallels
Topps$8.064.8★
Topps Turbo Attax Formula 1 2024 - Mega Multipack - Contains 39 Turbo Attax Cards plus 2 Limited Edition Cards OneSize
Topps$18.684.5★
What buyers say about f1 cards
What buyers praise and complain about, mined from review topics.What buyers love
“Great pack for a player and a collector”
“Good quality”
“Fun ride”
“Christmas gift, grandson loved it”
“As advertised”
“with printing thats crisp enough to read easily”
“The cards feel sturdy”
“The design and theme are really cool, especially if youre into racing”
“There are not many things in that price range that get repeated use”
“The colors are vivid and bright, which makes the cards easy to read and adds to the excitement of the game”
What buyers complain about
“Duplicates are common, however, and the booster packs alone are quite pricey”
“Is UNO stretched too thin”
“Super Boring”
“I paid a premium price for product that was not quality”
Top return reasons
Common questions
- Is f1 cards profitable to sell on Amazon United States?
- The niche generates $57K/yr across 16 tracked products. 5 of 7 products launched in the last 360 days are still selling. 90-day search growth is -23.0%. Flapen's verdict: Skip it (41/100).
- How competitive is the f1 cards niche?
- 6 brands and 41 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in f1 cards?
- Top complaints mined from reviews: Value For Money, Thickness, Fun/Entertainment Experience. The return rate is 0.5%.
- When does demand for f1 cards peak?
- Demand peaks in Jan–Dec; the busiest month runs 2.9× the quietest.
- What does it cost to enter the f1 cards niche?
- Listings span $8.06–$108.89; the average listing price is $41.55 (sweet spot $15–$100). The average incumbent carries 64 reviews — the moat a new listing must climb.