Ezee Freeze Ice Cubes
Worth a lookShows low returns (0.8%), but soft demand (-3.9% this quarter) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Review moat
Great100.25avg incumbent reviews — the moat a new listing must climb
Price range
Incredible$32.84–$70.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$47.91avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Market size
Good$447K$447K/yr · 478K searches
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Competition
Okay68%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Growth
Bad-3.9%90-day search growth — must beat 0% to launch
Is ezee freeze ice cubes profitable on Amazon?
According to Flapen's Amazon United States niche tracking, ezee freeze ice cubes is a $447K/yr Amazon United States market (478K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Mar–Apr–Jul. Verdict: Worth a look — 55/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
ezee freeze ice cubes market size & sales
Units sold, revenue, conversion and listing quality across the tracked shelf.- Units sold / yr
- 8K–10K
- avg 500–750/product
- Revenue / yr
- $383K–$479K
- units × avg price
- Conversion rate
- 1.9%
- Avg BSR
- #359
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 75%
- Out of stock
- 4.5%
- Avg brand age
- 37 months
- Avg seller age
- 183 days
Competition: brands, sellers & click share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.Brands
11 rising
Sellers
14
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
15%
- SHENGQIPC36%
- Ezee Freeze17%
- Nilpferd10%
- NUG SAX9%
- Trevionak7%
- VOGVOG6%
- Open — no brand owns it (5 brands, 15%)
ezee freeze ice cubes demand & seasonality
Weekly Amazon search volume, last 60 weeks — -3.9% search growth over the last 90 days.Peak months: Mar, Apr, Jul · busiest ÷ quietest = 6.0×
Top ezee freeze ice cubes search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.- cubed ice128K/yr
- cubed ice reusable47K/yr
- ezee freeze ice cubes87K/yr
- zero ice37K/yr
- zero ice reusable cubes32K/yr
- ezee freeze reusable ice cubes19K/yr
- nugsax reusable ice cubes7K/yr
- ezee freeze25K/yr
- nug sax reusable ice cubes12K/yr
- cubed ice reusable ice cubes6K/yr
Top ezee freeze ice cubes products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SHENGQIPC Reusable Ice Cubes for Camping 360 Pack 12 lbs
SHENGQIPC$60.424.4★660 rev
360 Pack Reusable Ice Cubes Refreezable Plastic Ice Cubes
Nilpferd$58.274.4★181 rev
Ezee Freeze Reusable Ice Cubes for Coolers - Mini Freeze 3.5 lb Bag 110 Blue Ice Cubes Use in Drinks Lunch Boxes Fishing Refreezable Party Ice Ice Bath
Ezee Freeze$32.923.6★4 rev
NUGSAX The Duo (2 Pack) Reusable Ice Cubes and Ice Packs for Coolers Lunch Bags and Sporting Events | Reusable Freezer Cold Bags
NUG SAX$59.934.4★29 rev
400 Pack Reusable Ice Cubes BPA-Free Plastic Non-Diluting for Drinks
Trevionak$57.474.3★96 rev
Newest
by launch date
Ezee Freeze Reusable Ice Cubes for Coolers - Mega Freeze 10.5 lb Bag 335 Clear Ice Cubes Use in Drinks Lunch Boxes Fishing Refreezable Party Ice Ice Bath
Ezee Freeze$43.036 rev
Ezee Freeze Reusable Ice Cubes for Coolers - Mini Freeze 3.5 lb Bag 110 Clear Ice Cubes Use in Drinks Lunch Boxes Fishing Refreezable Party Ice Ice Bath
Ezee Freeze$32.840 rev
Ezee Freeze Reusable Ice Cubes for Coolers - Mini Freeze 3.5 lb Bag 110 Blue Ice Cubes Use in Drinks Lunch Boxes Fishing Refreezable Party Ice Ice Bath
Ezee Freeze$32.924 rev
Ezee Freeze Reusable Ice Cubes for Coolers - Mega Freeze 10.5 lb Bag 335 Blue Ice Cubes Use in Drinks Lunch Boxes Fishing Refreezable Party Ice Ice Bath
Ezee Freeze$68.5215 rev
VOGVOG Reusable Ice Cubes for Coolers Zero Refreezable Ice Cubes Set with Storage Bag Non-Melting BPA-Free Plastic Ice Cubes for Drinks Camping Beach (Color-Changing Round-300 Pack)
VOGVOG$36.5223 rev
Trending
90-day click momentumEzee Freeze Reusable Ice Cubes for Coolers - Mega Freeze 10.5 lb Bag 335 Clear Ice Cubes Use in Drinks Lunch Boxes Fishing Refreezable Party Ice Ice Bath
Ezee Freeze$43.034.6★
Ezee Freeze Reusable Ice Cubes for Coolers - Mini Freeze 3.5 lb Bag 110 Blue Ice Cubes Use in Drinks Lunch Boxes Fishing Refreezable Party Ice Ice Bath
Ezee Freeze$32.923.6★
10lb Reusable Ice Cubes Plastic Cubed Ice Reusable Non Melting Refreezable Cubes for Chilling Drinks Coolers Bath Camping Party
DGB$44.983.9★
Ezee Freeze Reusable Ice Cubes for Coolers - Mega Freeze 10.5 lb Bag 335 Blue Ice Cubes Use in Drinks Lunch Boxes Fishing Refreezable Party Ice Ice Bath
Ezee Freeze$68.524.7★
VOGVOG Reusable Ice Cubes for Coolers Zero Refreezable Ice Cubes Set with Storage Bag Non-Melting BPA-Free Plastic Ice Cubes for Drinks Camping Beach (Color-Changing Round-300 Pack)
VOGVOG$36.524.6★
What reviews say buyers love and hate about ezee freeze ice cubes
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to use”
“These are well made”
“Great at keeping drinks cold”
“Save money”
“Clean and easy to use”
“Love the reusable cubes”
“the quality is durable”
“Works as advertised”
“They havent leaked all we do is rinse them off”
“The light blue color is beautiful”
What buyers complain about
“Priced yourself out”
“Dont see them staying that way in the heat of summer”
“The original bag broke within a couple uses”
“No quality”
“they are not even drink temp cold after 1/2 day”
“the bigger one would have been to much”
“Several of the reusable ice cubes leaked”
“Good product horrible storage bag”
“low quality material”
“Kind of a pain to clean them all up”
Top return reasons
Common ezee freeze ice cubes questions
- Is ezee freeze ice cubes profitable to sell on Amazon United States?
- The niche generates $447K/yr across 16 tracked products. 10 of 14 products launched in the last 360 days are still selling. 90-day search growth is -3.9%. Flapen's verdict: Worth a look (55/100).
- How competitive is the ezee freeze ice cubes niche?
- 11 brands and 14 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 79% of demand.
- What do buyers complain about in ezee freeze ice cubes?
- Top complaints mined from reviews: Value For Money, Heating, Durability. The return rate is 0.8%.
- When does demand for ezee freeze ice cubes peak?
- Demand peaks in Mar–Apr–Jul; the busiest month runs 6.0× the quietest.
- What does it cost to enter the ezee freeze ice cubes niche?
- Listings span $32.84–$70.18; the average listing price is $47.91 (sweet spot $15–$100). The average incumbent carries 100 reviews — the moat a new listing must climb.