Engel Cooler Strap

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +1.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $68K a year.

Searches, last 12 months

132K

Growth, 90 days vs prior 90

+1.7%

Conversion, latest week

2.0%

Market size, estimated

$68Ka year

Top search term

engel cooler strap42K searches a year

Listings sell for $25.41 on average, from $9.75 to $69.90. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $25.41 that is $0 to $3K a year per listing.

Average price

$25.41inside the $15 to $100 sweet spot

Price range

$9.75–$69.90

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.3%of orders · Amazon United States median 2.1%

71% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #508 within Camp Kitchen. It carries 225 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

95%

Out of stock, average day

13.6%

Average rank

#508in Camp Kitchen

Average rating

4.13 starsAmazon United States average 4.42 stars

Average reviews

225per listing

Listings tracked

21

12 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months