Emergency Candles

Shoppers searched for this 657K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -76.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $717K a year.

Searches, last 12 months

657K

Growth, 90 days vs prior 90

-76.5%

Conversion, latest week

3.8%

Market size, estimated

$717Ka year

Peak month

January6.0× the quietest month

Top search term

emergency candles232K searches a year

Listings sell for $28.78 on average, from $9.07 to $65.08. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $28.78 that is $14K to $22K a year per listing.

Average price

$28.78inside the $15 to $100 sweet spot

Price range

$9.07–$65.08

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$14K–$22K

Returns

2.0%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #125 within Lights & Lanterns. It carries 2,324 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

97%

Out of stock, average day

6.7%

Average rank

#125in Lights & Lanterns

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

2,324per listing

Listings tracked

38

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

3Amazon's first-year sales bar

Average brand age

55 months