Electric Scooter

Shoppers searched for this 40.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +59.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $45.7M a year.

Searches, last 12 months

40.5M

Growth, 90 days vs prior 90

+59.6%

Conversion, latest week

0.5%

Market size, estimated

$45.7Ma year

Peak month

December2.8× the quietest month

Top search term

electric scooter19.0M searches a year

Listings sell for $240.21 on average, from $31.03 to $1065.21. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 2,500 to 3,000 of them. At $240.21 that is $601K to $721K a year per listing.

Average price

$240.21above the $15 to $100 sweet spot

Price range

$31.03–$1065.21

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

300K–400K

Units per listing a year

2,500–3,000

Revenue per listing a year

$601K–$721K

Returns

2.1%of orders · Amazon United States median 2.1%

99% of listings pay for placement with sponsored ads. 34% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #73 within Skates, Skateboards & Scooters. It carries 1,198 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

99%

Prime listings

34%

Out of stock, average day

12.6%

Average rank

#73in Skates, Skateboards & Scooters

Average rating

4.10 starsAmazon United States average 4.42 stars

Average reviews

1,198per listing

Listings tracked

82

48 products launched here in the last 12 months. 45 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

48

Successful launches

45Amazon's first-year sales bar

Average brand age

32 months