Is eastpoint axe throwing game profitable to sell on Amazon United States?

The niche generates $194K/yr across 22 tracked products. 6 of 10 products launched in the last 360 days are still selling. 90-day search growth is +103.7%. Flapen's verdict: Worth a look (54/100).

How competitive is the eastpoint axe throwing game niche?

17 brands and 26 sellers compete. The top 5 products take 55% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in eastpoint axe throwing game?

Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 2.9%.

When does demand for eastpoint axe throwing game peak?

Demand peaks in Jun–Jul–Dec; the busiest month runs 3.2× the quietest.

What does it cost to enter the eastpoint axe throwing game niche?

Listings span $51.46–$954.51; the average listing price is $166.77 (sweet spot $15–$100). The average incumbent carries 195 reviews — the moat a new listing must climb.

eastpoint axe throwing game

Worth a look

Shows demand growing +103.7% this quarter, but prices mostly outside the sweet spot ($51.46–$954.51) keeps it on the watch list.

Growth

Great+103.7%

90-day search growth — must beat 0% to launch

Review moat

Great194.82

avg incumbent reviews — the moat a new listing must climb

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Returns

Good2.9%

return rate — above 5% kills the launch gate

Avg price

Good$166.77

avg listing price — sweet spot $15–$100

Competition

Good55%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$194K

$194K/yr · 49K searches

Conversion

Okay2.4%

search→purchase rate — share of searches ending in a sale

Price range

Bad$51.46–$954.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Trending High Price

According to Flapen's Amazon United States niche tracking, eastpoint axe throwing game is a $194K/yr Amazon United States market (49K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jun–Jul–Dec. Verdict: Worth a look — 54/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

eastpoint axe throwing game market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: $208K–$250K; units × avg price
Conversion rate: 2.4%
Avg BSR: #195
Page quality: 0%
Prime: 91%
Sponsored: 100%
Out of stock: 4.2%
Avg brand age: 25 months
Avg seller age: 177 days

Competition & brand share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

55%

Top 20: 99%

Open market

25%

SWOOC32%
EastPoint Sports12%
Sidske9%
Costzon9%
Hitish7%
HONEY JOY6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +103.7% search growth over the last 90 days.

Peak months: Jun, Jul, Dec · busiest ÷ quietest = 3.2×

Open Trend

Top eastpoint axe throwing game search terms

inflatable axe throwing game12K/yr +96.6%0.7% conv.
are throwing yard game9K/yr +185.2%2.3% conv.
plastic axe throwing game9K/yr +143.3%2.4% conv.
eastpoint axe throw set9K/yr +74.8%2.9% conv.
foam axe throwing game5K/yr +41.5%1.5% conv.
east point axe throwing set4K/yr +38.0%2.9% conv.
eastpoint axe throwing game1K/yr +137.9%4.3% conv.

All search terms

Top eastpoint axe throwing game products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SWOOC$157.563.8★116 rev

Axe Throwing Game for Backyard - 8 Throwing Axes Set - Deluxe Foldable Plastic Axe Throwing Target Game for Adults Kids Outdoor Games Carnival Games

Sidske$115.744.8★299 rev

EastPoint Axe Throwing Game Set - 8 Foam & Plastic Throwing Axes - Heavy Duty Steel Frame - Over 5 Ft Tall - Folds Flat for Portable Outdoor Games - Unique Bristle Target for Yard Games

EastPoint Sports$103.344.7★1,078 rev

Axe Throwing Game for Backyard - 5 in 1 Outdoor Games for Kids Adults Family - Bristle Target Light Bow & 8 Arrow 3 Throwing Axes 2 Ninja Stars 3 Darts Slingshot - Archery Games for Yard Lawn

Hitish$90.384.2★118 rev

Costzon Axe Throwing Target Game for Backyard 4 in 1 Kids Throwing Game w/5 Arrows 3 Throwing Axes 3 Ninja Darts 3 Darts Bristle Target & a Bow -Boys & Girls Indoor Outdoor Carnival Game Gifts

Costzon$68.434.7★12 rev

Newest

by launch date

SWOOC$266.11116 rev

4mo ago

Axe Throwing Game for Backyard - 5 in 1 Outdoor Games for Kids Adults Family - Bristle Target Light Bow & 8 Arrow 3 Throwing Axes 2 Ninja Stars 3 Darts Slingshot - Archery Games for Yard Lawn

Hitish$90.38118 rev

6mo ago

Seenelling 6ft Giant Inflatable Axe Darts with 15+ Ways to Play 22 Pcs Axe Throwing Game Set with Air Pump Oversized Dart Board Yard & Lawn Giant Outdoor Game for Carnival Family Fun

Seenelling$124.785 rev

6mo ago

Axe Throwing Game for Backyard with Bristle Target & 12 Throwing Axes Set Indoor & Outdoor Games for Adults Kids & Family Yard Games Toys Axe Throwing Target Dart Board Carnival Games(Blue)

TAILBB$69.0390 rev

7mo ago

Steadyjoy Axe Throwing Game for Backyard Safe Plastic Axe Throwing Set for Kids & Adults with 6 Axes & 6 Darts Portable Indoor Outdoor Yard Games for Family Bristle Target Carnival Party

Steadyjoy$79.3375 rev

9mo ago

What buyers say about eastpoint axe throwing game

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience46%

“Fun fun”

Quality-Overall11%

“Quality product and easy to assemble”

Durability5%

“It is holding up well”

Assembly/Installation4%

“Easy assembly”

Value For Money3%

“Great for the price”

Strength3%

“Definitely a lot more sturdy than I expected”

Material Quality2%

“Durable materials”

Gifting Purpose2%

“good gift”

Safety Standards2%

“It's safe too”

Suitable For Outdoor1%

“This is such a great outdoor activity”

What buyers complain about

Durability17%

“the durability is questionable”

Size-Overall13%

“They are not tight enough”

Quality-Overall8%

“Very cheaply made”

Inflation/Deflation6%

“they were very hard to inflate”

Strength5%

“The target is not as sturdy as I expected it to be, as typically, kids stuff should be built sturdier since they are more prone to break things”

Assembly/Installation4%

“My two 10-year-old children couldnt even manage to assemble it together”

Value For Money3%

“At first, I thought the price seemed a little high,”

Leak-Proof3%

“Leaks air”

Material Quality3%

“Cheap plastic”

Instructions/User Manual/Troubleshooting2%

“VERY DIFFICULT INSTRUCTIONS even if they had shipped the correct pieces”

Top return reasons

Size-Overall23%

Defective Material/Parts15%

Value For Money8%

Adhesion/Stickiness7%

Assembly/Installation6%