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52

eagles rug

Worth a look

Shows a sweet-spot price point ($35.99 avg), but a small market ($30K/yr) keeps it on the watch list.

Market size 7Growth 64Conversion 25Competition 66Returns 67Price range 89Avg price 95Brand share 34Review moat 85Quality gap 52

Avg price

Incredible$35.99

avg listing price — sweet spot $15–$100

Price range

Great$10.18–$71.47

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great298.21

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.3%

return rate — above 5% kills the launch gate

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Growth

Good+42.3%

90-day search growth — must beat 0% to launch

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad$30K

$30K/yr · 41K searches

According to Flapen's Amazon United States niche tracking, eagles rug is a $30K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Aug–Sep–Oct–Nov–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

eagles rug market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
$18K–$27K
units × avg price
Conversion rate
2.0%
Avg BSR
#1,804
Page quality
0%
Prime
71%
Sponsored
71%
Out of stock
4.5%
Avg brand age
44 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

16

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

45%

Top 20: 94%

Open market

11%

  • FANMATS27%
  • Northwest22%
  • AYYQHC14%
  • Team Sports America14%
  • YANGUMGUAN8%
  • Nigmuye4%
  • Open — no brand owns it (6 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 73 weeks — +42.3% search growth over the last 90 days.
2K1KSpike '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.8×

Top eagles rug search terms

  • eagles rug17K/yr
  • philadelphia eagles rug16K/yr
  • eagles door mat8K/yr
All search terms

Top eagles rug products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$1K8%$2K12%$4K16%$5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about eagles rug

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow23%

“Very bright, has adjustable light settings”

Gifting Purpose19%

“gift”

Soft Feel14%

“Soft and cute”

Quality-Overall13%

“Decent Rug”

Color10%

“Colors are nice and bright”

Value For Money6%

“Good deal”

Size-Overall3%

“it looks awesome n good size”

Design-Overall2%

“Nice design”

Grip2%

“Grips the floir well”

What buyers complain about

Size-Overall31%

“To small”

Durability17%

“Stopped working after 3 weeks”

Thickness10%

“Thin”

Advertised Vs Actual Product8%

“Don't look as big as it does in the photo”

Ease Of Cleaning6%

“kind of too smooth to be effective to wipe off your feet”

Top return reasons

Size-Overall29%
Advertised Vs Actual Product11%
Material Quality9%
Color7%
Functionality-Overall5%
Thickness5%
Defective Material/Parts5%
Quality-Overall4%
Print Quality4%
Brightness/Shine/Glow3%

Common questions

Is eagles rug profitable to sell on Amazon United States?
The niche generates $30K/yr across 28 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +42.3%. Flapen's verdict: Worth a look (52/100).
How competitive is the eagles rug niche?
12 brands and 16 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 85% of demand.
What do buyers complain about in eagles rug?
Top complaints mined from reviews: Size-Overall, Durability, Thickness. The return rate is 2.3%.
When does demand for eagles rug peak?
Demand peaks in Aug–Sep–Oct–Nov–Dec; the busiest month runs 3.8× the quietest.
What does it cost to enter the eagles rug niche?
Listings span $10.18–$71.47; the average listing price is $35.99 (sweet spot $15–$100). The average incumbent carries 298 reviews — the moat a new listing must climb.