Is eagles mug profitable to sell on Amazon United States?

The niche generates $178K/yr across 61 tracked products. 1 of 10 products launched in the last 360 days are still selling. 90-day search growth is +4.7%. Flapen's verdict: Worth a look (52/100).

How competitive is the eagles mug niche?

17 brands and 15 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 80% of demand.

What do buyers complain about in eagles mug?

Top complaints mined from reviews: Leak-Proof, Durability, Quality-Overall. The return rate is 1.8%.

When does demand for eagles mug peak?

Demand peaks in Feb–Dec; the busiest month runs 8.4× the quietest.

What does it cost to enter the eagles mug niche?

Listings span $6.70–$42.89; the average listing price is $24.25 (sweet spot $15–$100). The average incumbent carries 912 reviews — the moat a new listing must climb.

eagles mug

Worth a look

Shows a sweet-spot price point ($24.25 avg), but strong incumbent ratings (4.6★) keeps it on the watch list.

Avg price

Incredible$24.25

avg listing price — sweet spot $15–$100

Competition

Great32%

top-5 click share — an open shelf

Returns

Great1.8%

return rate — above 5% kills the launch gate

Price range

Great$6.70–$42.89

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good912

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay80%

top-5 brand share — brands hold most of the demand

Market size

Okay$178K

$178K/yr · 269K searches

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Growth

Okay+4.7%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, eagles mug is a $178K/yr Amazon United States market (269K searches/yr). The top 5 brands hold 80% of demand. Demand peaks in Feb–Dec. Verdict: Worth a look — 52/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

eagles mug market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: $243K–$303K; units × avg price
Conversion rate: 2.7%
Avg BSR: #527
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 13.5%
Avg brand age: 52 months
Avg seller age: 144 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

17 rising

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

32%

Top 20: 66%

Open market

17%

Rico Industries45%
Simple Modern13%
Tervis8%
FOCO7%
The Memory Company5%
Boelter Brands4%
Open — no brand owns it (11 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +4.7% search growth over the last 90 days.

Peak months: Feb, Dec · busiest ÷ quietest = 8.4×

Open Trend

Top eagles mug search terms

eagles cup34K/yr +12.0%3.5% conv.
eagles water bottle28K/yr +2.4%3.9% conv.
eagles tumbler25K/yr +13.0%2.7% conv.
eagles coffee mug24K/yr -2.7%3.4% conv.
philadelphia eagles cup17K/yr +32.9%2.1% conv.
eagles mug25K/yr -5.4%5.6% conv.
philadelphia eagles water bottle13K/yr +12.3%2.8% conv.
philadelphia eagles tumbler16K/yr +0.5%2.6% conv.
philadelphia eagles coffee mug14K/yr -7.5%3.5% conv.
eagles stanley cup10K/yr +7.5%3.2% conv.

All search terms

Top eagles mug products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Rico Industries NFL Football Philadelphia Eagles 22oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails

Rico Industries$24.594.7★1,047 rev

Simple Modern Officially Licensed NFL Philadelphia Eagles 30 oz Tumbler with Flip Lid and Straws | Insulated Cup Stainless Steel | Gifts for Men Women | Trek Collection | Philadelphia Eagles

Simple Modern$33.044.8★3,802 rev

Rico Industries NFL Football Philadelphia Eagles 18oz Soft Touch Easy Grip Tumbler

Rico Industries$21.814.7★1,354 rev

Rico Industries NFL Football Philadelphia Eagles 20oz Stainless Steel Tumbler with Lid - Great For Coffee Tea Water or Cocktails

Rico Industries$29.324.7★863 rev

Rico Industries NFL Football Philadelphia Eagles 16 oz Team Color Laser Engraved Ceramic Coffee Mug forRico Industries NFL Fans

Rico Industries$15.964.8★3,357 rev

Newest

by launch date

Proformance Home NFL Philadelphia Eagles ProPress Gradient Home State 32oz Stainless Steel Water Bottle Press Top Lid

Proformance Home$39.308 rev

1mo ago

Top Cup NFL Philadelphia Eagles 20 oz Reusable Aluminum Cups 20 Count | Officially Licensed Durable Reusable & Recyclable Made in USA

Top Cup$21.61727 rev

7mo ago

Party Animal NFL Football Squeeze Bottle 32 oz Philadelphia Eagles

Party Animal$12.40235 rev

10mo ago

Rico Industries NFL Football Philadelphia Eagles Retro Kelly Green Bird 24oz Stainless Steel Tumbler with Lid and Dual Functioning Lid

Rico Industries$29.498 rev

11mo ago

Rico Industries NFL Football Philadelphia Eagles Fly Eagles Fly 16 oz Team Color Laser Engraved Speckled Ceramic Coffee Mug

Rico Industries$17.65145 rev

1y ago

What buyers say about eagles mug

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall33%

“Awesome quality”

Durability6%

“Durable”

Size-Overall6%

“Good size”

Advertised Vs Actual Product6%

“As advertised”

Ease Of Cleaning6%

“Easy to clean”

Leak-Proof5%

“Bought for my son 💙 Doesn't leak out”

Value For Money5%

“So I think it's a good value if you want a nice size stainless water bottle to show off your favorite team”

Color4%

“Great color and pic is accurate”

Material Quality4%

“the different caps were good kept my water chilled all day as well so that definitely means the materials were good”

Gifting Purpose4%

“Gift for friend who loved it”

What buyers complain about

Leak-Proof27%

“The cup leaks”

Durability18%

“Not even used for 30 days”

Quality-Overall8%

“so it's poor quality control”

Thickness7%

“Too Thin”

Size-Overall7%

“The cup is tiny”

Advertised Vs Actual Product7%

“It did not come with a straw or a thing to clean it with so its fault advertisement”

Portability2%

“Again, not great when driving”

Ease Of Use2%

“making it difficult to hold with one hand”

Handle Quality2%

“Handle fell off within a week”

Comfort-Overall2%

“And its also awkward to hold”

Top return reasons

Size-Overall44%

Leak-Proof8%

Defective Material/Parts6%

Value For Money5%

Advertised Vs Actual Product4%