Eagles Lanyard
FailShoppers spend an estimated $42K a year here, so Eagles Lanyard is a Fail.
- Flapen Score
- 40 / 100Ranks 6,016 of 8,101 Sports & Outdoors niches · −7 vs the category median of 4740
- Market size
- $42K/yr47K searches / yr
- 90-day growth
- +8.4%search demand this quarter
- Competition
- 64%top-5 click share · 9 brands · 12 sellers
Flapen Score
Eagles Lanyard against its category
The dotted line is the Sports & Outdoors average. Past it, Eagles Lanyard is stronger. Inside it, weaker.
Market
The Eagles Lanyard market on Amazon at a glance
Shoppers on Amazon United States searched for Eagles Lanyard 47K times last year and spent an estimated $42K. The top 5 brands take 94% of clicks. Demand peaks in Feb–Aug–Sep–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 7.4% of those searches ended in a purchase.
Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $42K a year.
- Searches, last 12 months
- 47K
- Growth, 90 days vs prior 90
- +8.4%
- Conversion, latest week
- 7.4%
- Market size, estimated
- $42Ka year
- Peak month
- February3.1× the quietest month
- Top search term
- eagles lanyard31K searches a year
02 · Price
A sale here is worth $12.11.
Listings sell for $12.11 on average, from $7.39 to $23.91. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $12.11 that is $1K to $3K a year per listing.
- Average price
- $12.11under the $15 to $100 sweet spot
- Price range
- $7.39–$23.91
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 0.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
35% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #505 within Sports Souvenirs. It carries 1,710 reviews at 4.73 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 100%
- Out of stock, average day
- 6.7%
- Average rank
- #505in Sports Souvenirs
- Average rating
- 4.73 starsAmazon United States average 4.42 stars
- Average reviews
- 1,710per listing
- Listings tracked
- 20
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Eagles Lanyard products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 rising
Sellers
12
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
4%
- Brand 141%
- Brand 228%
- Brand 314%
- Brand 46%
- Brand 55%
- Brand 62%
- Open — no brand owns it (3 brands, 4%)
Demand
Eagles Lanyard search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Aug, Sep, Dec · busiest ÷ quietest = 3.1×
Reviews and returns
What reviews say buyers love and hate about Eagles Lanyard
We read the reviews and the return reasons for every product selling here.
“it broke a week after I bought it”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Eagles Lanyard questions
Answered from the same tracked data.









