Dummy

Shoppers searched for this 212K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -4.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months

212K

Growth, 90 days vs prior 90

-4.7%

Conversion, latest week

0.4%

Market size, estimated

$54Ka year

Peak month

November1.5× the quietest month

Top search term

dummy125K searches a year

Listings sell for $66.56 on average, from $13.19 to $350.22. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $66.56 that is $0 to $7K a year per listing.

Average price

$66.56inside the $15 to $100 sweet spot

Price range

$13.19–$350.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$7K

Returns

2.4%of orders · Amazon United States median 2.1%

70% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #54 within Other Sports. It carries 649 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

85%

Out of stock, average day

5.1%

Average rank

#54in Other Sports

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

649per listing

Listings tracked

20

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

49 months