Down Sleeping Bag
MaybeThe top 5 products take only 37% of clicks. But buyers convert on only 1.4% of searches, so Down Sleeping Bag is a Maybe.
- Flapen Score
- 51 / 100Top 36% of 8,101 Sports & Outdoors niches · +4 vs the category median of 4751
- Market size
- $463K/yr341K searches / yr
- 90-day growth
- +35.2%search demand this quarter
- Competition
- 37%top-5 click share · 14 brands · 66 sellers
Flapen Score
Down Sleeping Bag against its category
The dotted line is the Sports & Outdoors average. Past it, Down Sleeping Bag is stronger. Inside it, weaker.
Market
The Down Sleeping Bag market on Amazon at a glance
Shoppers on Amazon United States searched for Down Sleeping Bag 341K times last year and spent an estimated $463K. The top 5 brands take 85% of clicks. Demand peaks in Jun. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 341K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +35.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $463K a year.
- Searches, last 12 months
- 341K
- Growth, 90 days vs prior 90
- +35.2%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $463Ka year
- Peak month
- June2.0× the quietest month
- Top search term
- down sleeping bag118K searches a year
02 · Price
A sale here is worth $94.81.
Listings sell for $94.81 on average, from $24.31 to $194.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $94.81 that is $0 to $9K a year per listing.
- Average price
- $94.81inside the $15 to $100 sweet spot
- Price range
- $24.31–$194.60
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 4.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #137 within Sleeping Bags & Camp Bedding. It carries 1,137 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 96%
- Out of stock, average day
- 6.9%
- Average rank
- #137in Sleeping Bags & Camp Bedding
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 1,137per listing
- Listings tracked
- 54
04 · Newcomers
5 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Down Sleeping Bag products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Kelty Cosmic 20 Degree 550 Down Fill Sleeping Bag for 3 Season Camping Premium Thermal Efficiency Soft to Touch Large Footbox Compression Stuff Sack (Womens)
- Price
- $107.74
- Rating
- 4.8/5
- Reviews
- 117
- Age
- 5y ago

Kelty Cosmic 20 Down Mummy Sleeping Bag for Backpacking Campers 550 Fill Power Recycled Fabrics with PFAS-Free DWR Designed in Sunny Colorado USA 2024 Model (Regular)
- Price
- $165.65
- Rating
- 4.6/5
- Reviews
- 101
- Age
- 2y ago

Kelty Cosmic 20 Down Mummy Sleeping Bag for Backpacking Campers 550 Fill Power Recycled Fabrics with PFAS-Free DWR Designed in Sunny Colorado USA 2024 Model (Short)
- Price
- $148.31
- Rating
- 4.2/5
- Reviews
- 14
- Age
- 2y ago

Kelty Mistral Down Sleeping Bag 550 Fill Power Budget Down-Filled Camping Bag Water Resistant Lightweight 3-Season (40 Degree Regular)
- Price
- $43.82
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 6y ago

Kelty Cosmic Synthetic Fill 20 Degree Backpacking Sleeping Bag Regular Compression Straps Stuff Sack Included (2025)
- Price
- $105.87
- Rating
- 4.4/5
- Reviews
- 528
- Age
- 1y ago
Trending
estimated 90-day click momentum
Kelty Solstice 20 Oversized Synthetic Camping Sleeping Bag Spacious Shape Zip Together for 2P Anti-Snag Zips Internal Pocket (20 Degree)
- Price
- $100.62
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

Naturehike 0 Degree RDS Down Mummy Sleeping Bag for Adults 650 Fill Power Cold Weather Backpacking Sleeping Bag for Camping Hiking -1 18 30 YKK Zipper
- Price
- $101.57
- Rating
- 4.5/5
- Reviews
- 37
- Age
- 6mo ago

Kelty Solstice 40 Oversized Synthetic Camping Sleeping Bag Spacious Shape Zip Together for 2P Anti-Snag Zips Internal Pocket (40 Degree)
- Price
- $86.16
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

Kelty Mistral Down Sleeping Bag 550 Fill Power Budget Down-Filled Camping Bag Water Resistant Lightweight 3-Season (40 Degree Regular)
- Price
- $43.82
- Rating
- 4.6/5
- Reviews
- 43
- Age
- 6y ago

Naturehike Ultralight Down Sleeping Bag 650FP Backpacking Sleeping Bag for Adults 40.4 Waterproof Sleeping Bags for Camping Hiking Traveling with Compression Sack
- Price
- $94.06
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 1y ago
Newest
by launch date
Naturehike 0 Degree RDS Down Mummy Sleeping Bag for Adults 650 Fill Power Cold Weather Backpacking Sleeping Bag for Camping Hiking -1 18 30 YKK Zipper
- Price
- $101.57
- Rating
- 4.5/5
- Reviews
- 37
- Age
- 6mo ago

Kelty Solstice 20 Oversized Synthetic Camping Sleeping Bag Spacious Shape Zip Together for 2P Anti-Snag Zips Internal Pocket (20 Degree)
- Price
- $100.62
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

Kelty Solstice 40 Oversized Synthetic Camping Sleeping Bag Spacious Shape Zip Together for 2P Anti-Snag Zips Internal Pocket (40 Degree)
- Price
- $86.16
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 7mo ago

SYWSKW Down Sleeping Bag with Pillow Ultralight Wide Sleeping Bag for Adults Youth Backpacking Hiking and Camping Outdoor with YKK Two-Way Zipper 680FP Duck Down
- Price
- $86.74
- Rating
- 4.6/5
- Reviews
- 16
- Age
- 1y ago

Naturehike Ultralight Down Sleeping Bag 650FP Backpacking Sleeping Bag for Adults 40.4 Waterproof Sleeping Bags for Camping Hiking Traveling with Compression Sack
- Price
- $94.06
- Rating
- 4.4/5
- Reviews
- 172
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.
Brands
14 falling
Sellers
66
Est. top-5 brand share
85%
Top 20: 100%
Est. top-5 click share
37%
Top 20: 71%
Open market
13%
- Kelty49%
- Naturehike20%
- Coleman7%
- TETON Sports4%
- SYWSKW3%
- The North Face2%
- Open — no brand owns it (8 brands, 13%)
Demand
Down Sleeping Bag search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.0×
Search terms
Top Down Sleeping Bag search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- down sleeping bag118K/yr
- kelty sleeping bag61K/yr
- kelty cosmic down 2029K/yr
- naturehike sleeping bag22K/yr
- north face sleeping bag24K/yr
- mummy sleeping bags6K/yr
- kelty cosmic 207K/yr
- ultralight packable sleeping bag4K/yr
- sleeping bag down9K/yr
- coleman flannel sleeping bag6K/yr
Reviews and returns
What reviews say buyers love and hate about Down Sleeping Bag
We read the reviews and the return reasons for every product selling here.
“Its very long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Down Sleeping Bag questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









