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dodgers blanket

Skip it

A small market ($95K/yr) — this niche doesn't clear our bar today.

Market size 24Growth 24Conversion 28Competition 26Returns 57Price range 87Avg price 95Brand share 32Review moat 66Quality gap 27

Avg price

Incredible$32.44

avg listing price — sweet spot $15–$100

Price range

Great$10.34–$54.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good862.63

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.7%

return rate — above 5% kills the launch gate

Brand share

Okay86%

top-5 brand share — brands hold most of the demand

Conversion

Okay2.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$95K

$95K/yr · 132K searches

Growth

Bad-2.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, dodgers blanket is a $95K/yr Amazon United States market (132K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

dodgers blanket market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$65K–$81K
units × avg price
Conversion rate
2.2%
Avg BSR
#1,337
Page quality
0%
Prime
47%
Sponsored
63%
Out of stock
24.6%
Avg brand age
32 months
Avg seller age
167 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

29

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

11%

  • Northwest63%
  • Fabric Traditions11%
  • WinCraft6%
  • Generic4%
  • ANTKING3%
  • HTAPCHLY3%
  • Open — no brand owns it (6 brands, 11%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — -2.9% search growth over the last 90 days.
18K13KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 12.9×

Top dodgers blanket search terms

  • dodgers blanket65K/yr
  • dodger blanket27K/yr
  • la dodgers blanket15K/yr
  • dodgers blankets and throws11K/yr
  • dodgers throw blanket8K/yr
  • dodger blankets for adults5K/yr
All search terms

Top dodgers blanket products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$10K20%$19K30%$29K40%$38K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about dodgers blanket

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel32%

“Nice and soft”

Color9%

“Beautiful color”

Quality-Overall9%

“Very well made”

Warmth9%

“It provides great warmth”

Value For Money8%

“reasonably priced”

Gifting Purpose7%

“Well Received Gift”

Advertised Vs Actual Product5%

“As advertised”

Size-Overall4%

“Nice size”

Weight Light3%

“not too heavy”

Comfort-Overall3%

“Very comfy”

What buyers complain about

Thickness21%

“I wish it was thicker”

Size-Overall13%

“Much smaller than expected”

Thin9%

“Really thin”

Durability9%

“m acmfter a couple of months”

Advertised Vs Actual Product4%

“the sign itself doesnt match the quality shown in the listing photos”

Quality-Overall4%

“The quality is poor overall”

Hard Feel3%

“Not very soft”

Color3%

“Not navy blue”

Washability2%

“The down size is that it says not to machine wash or dry”

Pilling/Linting1%

“Despite being thin, washed and dried them and they created so much fuzz and pilling”

Top return reasons

Size-Overall31%
Color18%
Thin15%
Material Quality9%
Advertised Vs Actual Product4%
Quality-Overall4%
Value For Money3%
Thickness2%
Soft Feel2%
Weight Light2%

Common questions

Is dodgers blanket profitable to sell on Amazon United States?
The niche generates $95K/yr across 19 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -2.9%. Flapen's verdict: Skip it (38/100).
How competitive is the dodgers blanket niche?
12 brands and 29 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 86% of demand.
What do buyers complain about in dodgers blanket?
Top complaints mined from reviews: Thickness, Size-Overall, Thin. The return rate is 2.7%.
When does demand for dodgers blanket peak?
Demand peaks in Nov–Dec; the busiest month runs 12.9× the quietest.
What does it cost to enter the dodgers blanket niche?
Listings span $10.34–$54.87; the average listing price is $32.44 (sweet spot $15–$100). The average incumbent carries 863 reviews — the moat a new listing must climb.