Dock Steps
FailPrices span $80.56–$691.35, mostly outside the sweet spot, so Dock Steps is a Fail.
- Flapen Score
- 41 / 100Ranks 5,763 of 8,101 Sports & Outdoors niches · −6 vs the category median of 4741
- Market size
- $146K/yr53K searches / yr
- 90-day growth
- +189.2%search demand this quarter
- Competition
- 70%top-5 click share · 6 brands · 42 sellers
Flapen Score
Dock Steps against its category
The dotted line is the Sports & Outdoors average. Past it, Dock Steps is stronger. Inside it, weaker.
Market
The Dock Steps market on Amazon at a glance
Shoppers on Amazon United States searched for Dock Steps 53K times last year and spent an estimated $146K. The top 5 brands take 98% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +189.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $146K a year.
- Searches, last 12 months
- 53K
- Growth, 90 days vs prior 90
- +189.2%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $146Ka year
- Peak month
- July2.2× the quietest month
- Top search term
- dock stairs12K searches a year
02 · Price
A sale here is worth $280.78.
Listings sell for $280.78 on average, from $80.56 to $691.35. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $280.78 that is $0 to $28K a year per listing.
- Average price
- $280.78above the $15 to $100 sweet spot
- Price range
- $80.56–$691.35
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$28K
- Returns
- 3.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
67% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 8.8% of listings are out of stock. The average listing ranks #325 within Docking & Anchoring Equipment. It carries 270 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 80%
- Out of stock, average day
- 8.8%
- Average rank
- #325in Docking & Anchoring Equipment
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 270per listing
- Listings tracked
- 15
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Dock Steps products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
42
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Brand 168%
- Brand 210%
- Brand 39%
- Brand 47%
- Brand 54%
- Brand 62%
Demand
Dock Steps search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 2.2×
Search terms
Top Dock Steps search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dock stairs12K/yr
- dock stairs for lake10K/yr
- dock steps15K/yr
- aluminum steps6K/yr
- aluminum stairs6K/yr
- dock steps for lake3K/yr
Reviews and returns
What reviews say buyers love and hate about Dock Steps
We read the reviews and the return reasons for every product selling here.
“Poor quality control”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dock Steps questions
Answered from the same tracked data.









