Dive Mask

Shoppers searched for this 459K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +135.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $479K a year.

Searches, last 12 months

459K

Growth, 90 days vs prior 90

+135.8%

Conversion, latest week

3.3%

Market size, estimated

$479Ka year

Peak month

July4.6× the quietest month

Top search term

full face snorkel mask137K searches a year

Listings sell for $31.70 on average, from $9.98 to $65.84. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $31.70 that is $8K to $16K a year per listing.

Average price

$31.70inside the $15 to $100 sweet spot

Price range

$9.98–$65.84

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$8K–$16K

Returns

5.1%of orders · Amazon United States median 2.1%

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #25 within Water Sports. It carries 3,835 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#25in Water Sports

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

3,835per listing

Listings tracked

29

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months

5

Successful launches

2Amazon's first-year sales bar

Average brand age

62 months