Dive Computer
FailProducts sell for $570.35 on average, outside the sweet spot, so Dive Computer is a Fail.
- Flapen Score
- 44 / 100Ranks 4,936 of 8,101 Sports & Outdoors niches · −3 vs the category median of 4744
- Market size
- $600K/yr277K searches / yr
- 90-day growth
- +29.0%search demand this quarter
- Competition
- 38%top-5 click share · 13 brands · 76 sellers
Flapen Score
Dive Computer against its category
The dotted line is the Sports & Outdoors average. Past it, Dive Computer is stronger. Inside it, weaker.
Market
The Dive Computer market on Amazon at a glance
Shoppers on Amazon United States searched for Dive Computer 277K times last year and spent an estimated $600K. The top 5 brands take 89% of clicks. Demand peaks in Nov. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 277K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $600K a year.
- Searches, last 12 months
- 277K
- Growth, 90 days vs prior 90
- +29.0%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $600Ka year
- Peak month
- November1.5× the quietest month
- Top search term
- dive computer116K searches a year
02 · Price
A sale here is worth $570.35.
Listings sell for $570.35 on average, from $23.31 to $1896.73. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $570.35 that is $0 to $57K a year per listing.
- Average price
- $570.35above the $15 to $100 sweet spot
- Price range
- $23.31–$1896.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$57K
- Returns
- 4.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
90% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #286 within Water Sports. It carries 372 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 85%
- Out of stock, average day
- 3.5%
- Average rank
- #286in Water Sports
- Average rating
- 4.48 starsAmazon United States average 4.42 stars
- Average reviews
- 372per listing
- Listings tracked
- 48
04 · Newcomers
5 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 56 months
Products
Top Dive Computer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
13 rising
Sellers
76
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
38%
Top 20: 76%
Open market
8%
- Brand 145%
- Brand 216%
- Brand 315%
- Brand 48%
- Brand 55%
- Brand 63%
- Open — no brand owns it (7 brands, 8%)
Demand
Dive Computer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.5×
Search terms
Top Dive Computer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dive computer116K/yr
- dive computers for scuba10K/yr
- garmin descent22K/yr
- garmin dive watch17K/yr
- garmin dive computer15K/yr
- dive computer watch24K/yr
- diving computer12K/yr
- scuba dive computer10K/yr
- scuba computer7K/yr
- computadora de buceo7K/yr
Reviews and returns
What reviews say buyers love and hate about Dive Computer
We read the reviews and the return reasons for every product selling here.
“You will find their printed instructions are very inadequate”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dive Computer questions
Answered from the same tracked data.









