discus
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$23.12avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Price range
Great$9.27–$41.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good624.38avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.3%search→purchase rate — share of searches ending in a sale
Market size
Okay$100K$100K/yr · 187K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Competition
Bad89%top-5 click share — a locked-up shelf
Growth
Bad-44.9%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, discus is a $100K/yr Amazon United States market (187K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 33/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
discus market data
- Units sold / yr
- 8K–10K
- avg 1,000–1,250/product
- Revenue / yr
- $185K–$231K
- units × avg price
- Conversion rate
- 2.3%
- Avg BSR
- #12
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 50%
- Out of stock
- 0.0%
- Avg brand age
- 59 months
- Avg seller age
- 197 days
Competition & brand share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 falling
Sellers
19
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
0%
- BSN57%
- Champion Sports26%
- PORT A PIT8%
- Deekin5%
- YIXINLOMYY4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -44.9% search growth over the last 90 days.Peak months: Mar, Apr, May · busiest ÷ quietest = 12.0×
Top discus search terms
- discus95K/yr
- discus 1kg28K/yr
- 1kg discus16K/yr
- 1 kg discus7K/yr
- discuss7K/yr
- shot put and discus set5K/yr
- womens discus5K/yr
- girls discus4K/yr
- 1k discus4K/yr
- track & field discuses4K/yr
Top discus products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 8 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CHALLENGER DISCUS 1K
BSN$32.864.6★229 rev
Champion Sports Rubber Practice Discus 1.0 kg Black
Champion Sports$9.274.7★1,622 rev
BSN Sports Practice 1.6K Black Rubber Discus One Size
BSN$12.764.6★895 rev
Black Rubber Discus - Practice 1 kilogram
PORT A PIT$12.554.7★1,352 rev
Deekin 2 Pcs Shot Put Rubber Discus Black Ball for School Track and Field Discuses for Outdoor Practice Throwing(1kg Discus+8lb Shot Put)
Deekin$41.294.6★184 rev
Newest
by launch date
1 kg Sports Training Discus 2 Pcs for Girls Boys School Track and Field 1kg Nylon Discus with Steel Rim and Center Men Women Discuses Outdoor Practice Throwing (Pink)
YIXINLOMYY$33.1854 rev
Deekin 2 Pcs Shot Put Rubber Discus Black Ball for School Track and Field Discuses for Outdoor Practice Throwing(1kg Discus+8lb Shot Put)
Deekin$41.29184 rev
Champion Sports Rubber Practice Discus 1.0 kg Black
Champion Sports$9.271,622 rev
Champion Sports Rubber Practice Discus 1.6 kg Black
Champion Sports$13.34332 rev
CHALLENGER DISCUS 1K
BSN$32.86229 rev
Trending
90-day click momentum1 kg Sports Training Discus 2 Pcs for Girls Boys School Track and Field 1kg Nylon Discus with Steel Rim and Center Men Women Discuses Outdoor Practice Throwing (Pink)
YIXINLOMYY$33.184.3★
Black Rubber Discus - Practice 1 kilogram
PORT A PIT$12.554.7★
Deekin 2 Pcs Shot Put Rubber Discus Black Ball for School Track and Field Discuses for Outdoor Practice Throwing(1kg Discus+8lb Shot Put)
Deekin$41.294.6★
BSN Sports Practice 1.6K Black Rubber Discus One Size
BSN$12.764.6★
CHALLENGER DISCUS 1K
BSN$32.864.6★
What buyers say about discus
What buyers praise and complain about, mined from review topics.What buyers love
“I love that its affordable”
“Durable”
“As described”
“Great quality product”
“Flyes through the air pretty well”
“Great for practice”
“Works perfect for training my daughter to use”
“Perfect size for high school track”
“The rubber construction feels durable”
“colorful”
What buyers complain about
“This is junk”
“You could potentially be receiving a used beat up item”
“Not 1 K weight”
“5 inches thick which is a little weird”
“Wasnt very durable”
“The disc smells like yucky plastic for the first couple days”
“It will be slightly lighter than its supposed to be by 20-30grams”
“May not pass weight in inslection after the repair”
Top return reasons
Common questions
- Is discus profitable to sell on Amazon United States?
- The niche generates $100K/yr across 8 tracked products. 90-day search growth is -44.9%. Flapen's verdict: Skip it (33/100).
- How competitive is the discus niche?
- 5 brands and 19 sellers compete. The top 5 products take 89% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in discus?
- Top complaints mined from reviews: Quality-Overall, Product Condition, Weight Heavy. The return rate is 1.1%.
- When does demand for discus peak?
- Demand peaks in Mar–Apr–May; the busiest month runs 12.0× the quietest.
- What does it cost to enter the discus niche?
- Listings span $9.27–$41.29; the average listing price is $23.12 (sweet spot $15–$100). The average incumbent carries 624 reviews — the moat a new listing must climb.