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detroit lions shirt

Skip it

Soft demand (-50.2% this quarter) — this niche doesn't clear our bar today.

Market size 6Growth 0Conversion 2Competition 79Returns 20Price range 93Avg price 95Brand share 65Review moat 57Quality gap 28

Avg price

Incredible$37.46

avg listing price — sweet spot $15–$100

Price range

Great$13.72–$65.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great36%

top-5 click share — an open shelf

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Review moat

Good1,221.02

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Returns

Bad6.4%

return rate — above 5% kills the launch gate

Market size

Bad$24K

$24K/yr · 406K searches

Conversion

Bad0.2%

search→purchase rate — share of searches ending in a sale

Growth

Bad-50.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, detroit lions shirt is a $24K/yr Amazon United States market (406K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 37/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

detroit lions shirt market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
$112K–$150K
units × avg price
Conversion rate
0.2%
Avg BSR
#7,632
Page quality
0%
Prime
93%
Sponsored
50%
Out of stock
31.7%
Avg brand age
45 months
Avg seller age
160 days

Competition & brand share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

Brands

17 rising

Sellers

18

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

36%

Top 20: 77%

Open market

27%

  • Junk Food26%
  • Generic12%
  • FOCO10%
  • Ultra Game9%
  • Hybrid Sports8%
  • BANGELY8%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -50.2% search growth over the last 90 days.
125K75KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 42.1×

Top detroit lions shirt search terms

  • detroit lions hoodie118K/yr
  • detroit lions sweatshirt98K/yr
  • detroit lions hoodie men21K/yr
  • lions sweatshirt42K/yr
  • detroit lions long sleeve shirt14K/yr
  • detroit lions sweater9K/yr
  • detroit lions hoodies9K/yr
  • detroit lions sweatshirts7K/yr
  • detroit lions mens apparel big and tall4K/yr
  • detroit lions hoodies for men13K/yr
All search terms

Top detroit lions shirt products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$9738%$2K12%$3K16%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about detroit lions shirt

What buyers praise and complain about, mined from review topics.

What buyers love

Comfort-Overall25%

“Very comfortable”

Quality-Overall19%

“Very well made”

Size-Overall17%

“Fits perfectly”

Gifting Purpose7%

“Birthday gift”

Material Quality5%

“Great logo good material”

Color4%

“No problems with the stitching or color or graphic”

Design-Overall4%

“its still a lions sweatshirt with a cool design”

Thickness3%

“Nice design and thick material”

Shrinkage Resistance2%

“wont shrink in the wash”

Value For Money2%

“the price is decent”

What buyers complain about

Quality-Overall23%

“Very cheaply made”

Material Quality17%

“Cheap material”

Size-Overall16%

“not close to the right sizing”

Shrinkage Resistance6%

“It might shrink”

Print Quality6%

“Print is crooked”

Stitch/Finish/Polish4%

“the seams werent nice to me”

Durability4%

“its not regular wear and tear”

Warmth2%

“so it wont keep you warm”

Top return reasons

Size-Overall71%
Material Quality5%
Quality-Overall5%
Advertised Vs Actual Product4%
Color3%
Print Quality3%
Shape/Style2%
Sleeve Fit1%
Weight Heavy1%
Weight Light1%

Common questions

Is detroit lions shirt profitable to sell on Amazon United States?
The niche generates $24K/yr across 44 tracked products. 0 of 15 products launched in the last 360 days are still selling. 90-day search growth is -50.2%. Flapen's verdict: Skip it (37/100).
How competitive is the detroit lions shirt niche?
17 brands and 18 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in detroit lions shirt?
Top complaints mined from reviews: Quality-Overall, Material Quality, Size-Overall. The return rate is 6.4% — above our launch gate.
When does demand for detroit lions shirt peak?
Demand peaks in Jan–Sep–Oct–Nov–Dec; the busiest month runs 42.1× the quietest.
What does it cost to enter the detroit lions shirt niche?
Listings span $13.72–$65.31; the average listing price is $37.46 (sweet spot $15–$100). The average incumbent carries 1,221 reviews — the moat a new listing must climb.