detroit lions pajamas
Skip itA small market ($38K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$33.36avg listing price — sweet spot $15–$100
Price range
Great$13.82–$60.64cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad4,044.66avg incumbent reviews — the moat a new listing must climb
Returns
Bad5.9%return rate — above 5% kills the launch gate
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-20.2%90-day search growth — must beat 0% to launch
Market size
Bad$38K$38K/yr · 89K searches
According to Flapen's Amazon United States niche tracking, detroit lions pajamas is a $38K/yr Amazon United States market (89K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Jan–Sep–Oct–Nov–Dec. Verdict: Skip it — 31/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
detroit lions pajamas market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $25K–$33K
- units × avg price
- Conversion rate
- 1.3%
- Avg BSR
- #615
- Page quality
- 0%
- Prime
- 69%
- Sponsored
- 48%
- Out of stock
- 34.6%
- Avg brand age
- 46 months
- Avg seller age
- 185 days
Competition & brand share
The top 5 products take 58% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
12
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
58%
Top 20: 91%
Open market
8%
- FOCO55%
- Ultra Game15%
- Lulinca9%
- Zubaz8%
- WZARILNEX3%
- Littlearth3%
- Open — no brand owns it (4 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 81 weeks — -20.2% search growth over the last 90 days.Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 25.7×
Top detroit lions pajamas search terms
- detroit lions sweatpants16K/yr
- detroit lions pajamas24K/yr
- detroit lions pants11K/yr
- detroit lions pajamas for men6K/yr
- detroit lions pajama pants6K/yr
- lions sweatpants6K/yr
- lions pajama pants6K/yr
- detroit lions pajamas women4K/yr
- lions pajamas5K/yr
- detroit lions christmas pajamas4K/yr
Top detroit lions pajamas products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
FOCO Detroit Lions Womens Scatter Pattern Lounge Pajama Pants Large Official NFL Licensed Sleepwear with Elastic Waist Great Fan Gift
FOCO$39.104.8★11 rev
FOCO Detroit Lions Mens Pajama Shirt and Pants Lounge Set Size Medium 34-36 Multi
FOCO$60.644.6★3 rev
FOCO Detroit Lions Womens Scatter Pattern Lounge Pajama Pants XL Official NFL Licensed Sleepwear with Elastic Waist Great Fan Gift
FOCO$41.044.8★11 rev
All Grit Unisex Flannel Plaid Pants Lions Fan Gift Detroit Football Pajama Pants (True Navy/Carolina Blue M)
Lulinca$39.805.0★11 rev
Zubaz NFL Detroit Lions Mens Track Pant Size Large
Zubaz$33.824.2★1,182 rev
Newest
by launch date
Intradeco Mens Woven Sleep Pajama Pant Navy Plaid Medium
Fruit of the Loom$13.8211,391 rev
The Lion King All-Over Character Print Adult Burgundy Sleep Pajama Pants-Large
Bioworld$18.608 rev
WZARILNEX Detroit Mens pajama pants X-Large
WZARILNEX$23.351 rev
WZARILNEX Detroit Mens pajama pants Medium
WZARILNEX$23.071 rev
All Grit Unisex Flannel Plaid Pants Lions Fan Gift Detroit Football Pajama Pants (True Navy/Carolina Blue M)
Lulinca$39.8011 rev
Trending
90-day click momentumThe Lion King All-Over Character Print Adult Burgundy Sleep Pajama Pants-Large
Bioworld$18.605.0★
FOCO Detroit Lions Womens Scatter Pattern Lounge Pajama Pants Large Official NFL Licensed Sleepwear with Elastic Waist Great Fan Gift
FOCO$39.104.8★
Zubaz NFL Detroit Lions Mens Track Pant Size Large
Zubaz$33.824.2★
All Grit Unisex Flannel Plaid Pants Lions Fan Gift Detroit Football Pajama Pants (True Navy/Carolina Blue M)
Lulinca$39.805.0★
Zubaz Mens NFL Team Color Track Pant with Camo Lines Side Panels Detroit Lions X-Large
Zubaz$35.154.0★
What buyers say about detroit lions pajamas
What buyers praise and complain about, mined from review topics.What buyers love
“Very comfortable”
“warm”
“WORTH IT”
“Size was perfect”
“Very comfortable and great quality the material is very soft”
“They was and dry beautifully”
“Great quality”
“he finds them very comfortable in the colder weather”
“They are the perfect thickness and very warm”
“As expected and very nice design”
What buyers complain about
“they said the pants ran small”
“Material is super cheap so I returned it”
“I feel like it will break any moment”
“the price dropped a lot”
“legs are a tad long for me”
Top return reasons
Common questions
- Is detroit lions pajamas profitable to sell on Amazon United States?
- The niche generates $38K/yr across 29 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -20.2%. Flapen's verdict: Skip it (31/100).
- How competitive is the detroit lions pajamas niche?
- 10 brands and 12 sellers compete. The top 5 products take 58% of clicks and top 5 brands hold 89% of demand.
- What do buyers complain about in detroit lions pajamas?
- Top complaints mined from reviews: Size-Overall, Material Quality, Durability. The return rate is 5.9% — above our launch gate.
- When does demand for detroit lions pajamas peak?
- Demand peaks in Jan–Sep–Oct–Nov–Dec; the busiest month runs 25.7× the quietest.
- What does it cost to enter the detroit lions pajamas niche?
- Listings span $13.82–$60.64; the average listing price is $33.36 (sweet spot $15–$100). The average incumbent carries 4,045 reviews — the moat a new listing must climb.