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detroit lions ornaments

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 23Growth 23Conversion 22Competition 25Returns 85Price range 76Avg price 88Brand share 0Review moat 59Quality gap 27

Avg price

Great$20.31

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Price range

Great$11.27–$27.02

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good1,156

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad70%

top-5 click share — a locked-up shelf

Market size

Bad$92K

$92K/yr · 261K searches

Growth

Bad-3.6%

90-day search growth — must beat 0% to launch

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, detroit lions ornaments is a $92K/yr Amazon United States market (261K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 35/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

detroit lions ornaments market data

Units sold / yr
13K–15K
avg 0–100/product
Revenue / yr
$254K–$305K
units × avg price
Conversion rate
1.7%
Avg BSR
#4,526
Page quality
0%
Prime
100%
Sponsored
0%
Out of stock
37.6%
Avg brand age
75 months
Avg seller age
201 days

Competition & brand share

The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

0%

  • FOCO65%
  • Hallmark26%
  • CoCray669%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 95 weeks — -3.6% search growth over the last 90 days.
35K25KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarAugNovMar

Peak months: Nov, Dec · busiest ÷ quietest = 245.8×

Top detroit lions ornaments search terms

  • nfl christmas ornaments17K/yr
  • kansas city chiefs christmas ornaments13K/yr
  • pittsburgh steelers christmas ornaments10K/yr
  • steelers christmas ornaments17K/yr
  • green bay packers ornament13K/yr
  • steelers ornament19K/yr
  • green bay packers christmas ornaments12K/yr
  • chiefs ornaments11K/yr
  • kansas city chiefs ornament9K/yr
  • detroit lions christmas ornament23K/yr
All search terms

Top detroit lions ornaments products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$7K12%$11K16%$15K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

What buyers say about detroit lions ornaments

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money30%

“I thought this was a good value for my money”

Design-Overall20%

“It was beautiful well-made intricate amazing”

Gifting Purpose20%

“Great gift”

Quality-Overall10%

“Great quality”

Suitable For Indoor10%

“Definitely indoor”

What buyers complain about

Color33%

“gold or some kind of crappy color”

Size-Overall33%

“Was larger than I expected”

Gifting Purpose17%

“Could never give as gift”

Top return reasons

Size-Overall60%
Defective Material/Parts20%
Quality-Overall20%

Common questions

Is detroit lions ornaments profitable to sell on Amazon United States?
The niche generates $92K/yr across 8 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -3.6%. Flapen's verdict: Skip it (35/100).
How competitive is the detroit lions ornaments niche?
3 brands and 5 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in detroit lions ornaments?
Top complaints mined from reviews: Color, Size-Overall, Gifting Purpose. The return rate is 1.5%.
When does demand for detroit lions ornaments peak?
Demand peaks in Nov–Dec; the busiest month runs 245.8× the quietest.
What does it cost to enter the detroit lions ornaments niche?
Listings span $11.27–$27.02; the average listing price is $20.31 (sweet spot $15–$100). The average incumbent carries 1,156 reviews — the moat a new listing must climb.