Detroit Lions Lunch Box
FailShoppers spend an estimated $27K a year here, so Detroit Lions Lunch Box is a Fail.
- Flapen Score
- 45 / 100Ranks 4,637 of 8,101 Sports & Outdoors niches · −2 vs the category median of 4745
- Market size
- $27K/yr35K searches / yr
- 90-day growth
- +25.4%search demand this quarter
- Competition
- 46%top-5 click share · 9 brands · 13 sellers
Flapen Score
Detroit Lions Lunch Box against its category
The dotted line is the Sports & Outdoors average. Past it, Detroit Lions Lunch Box is stronger. Inside it, weaker.
Market
The Detroit Lions Lunch Box market on Amazon at a glance
Shoppers on Amazon United States searched for Detroit Lions Lunch Box 35K times last year and spent an estimated $27K. The top 5 brands take 90% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 2.4% of those searches ended in a purchase.
Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +25.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.
- Searches, last 12 months
- 35K
- Growth, 90 days vs prior 90
- +25.4%
- Conversion, latest week
- 2.4%
- Market size, estimated
- $27Ka year
- Top search term
- detroit lions backpack16K searches a year
02 · Price
A sale here is worth $31.43.
Listings sell for $31.43 on average, from $15.34 to $73.80. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $31.43 that is $0 to $3K a year per listing.
- Average price
- $31.43inside the $15 to $100 sweet spot
- Price range
- $15.34–$73.80
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
44% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 19.5% of listings are out of stock. The average listing ranks #326 within Bags, Packs & Accessories. It carries 1,424 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 96%
- Out of stock, average day
- 19.5%
- Average rank
- #326in Bags, Packs & Accessories
- Average rating
- 4.50 starsAmazon United States average 4.42 stars
- Average reviews
- 1,424per listing
- Listings tracked
- 27
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Detroit Lions Lunch Box products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
FOCO NFL Officially Licensed Football Team Color Primary Logo 2 Tone Big Logo Color Block School Bag Travel Backpack - Detroit Lions
- Price
- $30.43
- Rating
- 4.8/5
- Reviews
- 59
- Age
- 1y ago

DKEAQZ Football Gifts for Detroit Fans Football Style Backpack for Men Women Sport Style Fans Gifts Laptop Backpack for Travel Sports Gym Work
- Price
- $25.66
- Rating
- 4.3/5
- Reviews
- 10
- Age
- 8mo ago

FOCO Detroit Lions NFL Action Backpack
- Price
- $31.22
- Rating
- 4.6/5
- Reviews
- 8,201
- Age
- 9y ago

FOCO Detroit Lions NFL Alternate Color Action Backpack - Blue
- Price
- $32.82
- Rating
- 4.6/5
- Reviews
- 8,201
- Age
- 1y ago

Backpack for Boys Girls Sports Backpack Suitable For School Use Gift For Men Women Fans
- Price
- $26.43
- Rating
- 4.6/5
- Reviews
- 31
- Age
- 1y ago
Trending
estimated 90-day click momentum
Proformance Home NFL Detroit Lions Backpack Triple Stripe Wordmark Design with Keychain
- Price
- $66.50
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 1mo ago

Littlearth NFL Detroit Lions Love Rope Tote Team Color 19 x 6 x 14
- Price
- $18.86
- Rating
- 4.7/5
- Reviews
- 793
- Age
- 5y ago

DKEAQZ Football Gifts for Detroit Fans Football Style Backpack for Men Women Sport Style Fans Gifts Laptop Backpack for Travel Sports Gym Work
- Price
- $25.66
- Rating
- 4.3/5
- Reviews
- 10
- Age
- 8mo ago

FOCO Detroit Lions Big Logo Team Lunch Bag
- Price
- $23.38
- Rating
- 4.4/5
- Reviews
- 1,120
- Age
- 14y ago

FOCO NFL Officially Licensed Football Team Color Primary Logo 2 Tone Big Logo Color Block School Bag Travel Backpack - Detroit Lions
- Price
- $30.43
- Rating
- 4.8/5
- Reviews
- 59
- Age
- 1y ago
Newest
by launch date
Proformance Home NFL Detroit Lions Backpack Triple Stripe Wordmark Design with Keychain
- Price
- $66.50
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 1mo ago

DKEAQZ Football Gifts for Detroit Fans Football Style Backpack for Men Women Sport Style Fans Gifts Laptop Backpack for Travel Sports Gym Work
- Price
- $25.66
- Rating
- 4.3/5
- Reviews
- 10
- Age
- 8mo ago

FOCO NFL Detroit Lions Team Insulated Lunch Cooler Officially Licensed Portable Game Day Gift for Football Fans
- Price
- $22.29
- Rating
- 4.5/5
- Reviews
- 23
- Age
- 11mo ago

FOCO NFL Unisex-Adult Officially Licensed Team Color Stripe Primary Logo Football Leak Proof 5 Compartment Bento Lunch Box - Detroit Lions
- Price
- $22.96
- Rating
- 3.8/5
- Reviews
- 57
- Age
- 11mo ago

FOCO NFL Unisex-Adult Officially Licensed Wordmark Team Color Big Logo Football Zip Closure 7L Lunch Bag - Detroit Lions
- Price
- $21.36
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
13
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 93%
Open market
7%
- FOCO61%
- DKEAQZ9%
- PICNIC TIME9%
- Miodoem5%
- Logo Brands5%
- Littlearth3%
- Open — no brand owns it (3 brands, 7%)
Demand
Detroit Lions Lunch Box search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.7× · 10 of 12 months tracked
Search terms
Top Detroit Lions Lunch Box search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- detroit lions backpack16K/yr
- detroit lions lunch box8K/yr
- detroit lions cooler5K/yr
- lions backpack6K/yr
Reviews and returns
What reviews say buyers love and hate about Detroit Lions Lunch Box
We read the reviews and the return reasons for every product selling here.
“Straps ripping”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Detroit Lions Lunch Box questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









