detroit lions keychain
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Review moat
Good1,022.95avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.7%search→purchase rate — share of searches ending in a sale
Price range
Good$6.40–$24.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Avg price
Okay$9.48avg listing price — sweet spot $15–$100
Growth
Bad-2.1%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$19K$19K/yr · 43K searches
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, detroit lions keychain is a $19K/yr Amazon United States market (43K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 36/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
detroit lions keychain market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- $28K–$38K
- units × avg price
- Conversion rate
- 4.7%
- Avg BSR
- #225
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 20%
- Out of stock
- 8.5%
- Avg brand age
- 71 months
- Avg seller age
- 183 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
6 rising
Sellers
6
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
56%
Top 20: 100%
Open market
0%
- aminco47%
- Rico Industries39%
- Siskiyou5%
- Nike5%
- Lokai3%
- FOCO2%
Demand
Weekly Amazon search volume, last 32 weeks — -2.1% search growth over the last 90 days.Top detroit lions keychain search terms
- detroit lions keychain19K/yr
- detroit lions lanyard14K/yr
- lions lanyard6K/yr
- lions keychain4K/yr
Top detroit lions keychain products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Rico Industries NFL Football Detroit Lions 19 x 1 Premium Unisex-Adult Safety Breakaway Lanyard - Flash
Rico Industries$7.954.8★1,152 rev
Aminco NFL Detroit Lions Team Lanyard Black 6
aminco$8.464.8★805 rev
Rico Industries NFL Football Detroit Lions Standard Wrist Lanyard Key Chain Cute Wristlet Strap Keychain Holder for Women Men Car Keys ID Badges Card Wallet Phone Camera
Rico Industries$7.564.7★1,662 rev
Aminco NFL Detroit Lions Heavyweight Keychain Blue
aminco$9.834.7★357 rev
Aminco NFL Detroit Lions Reversible Lanyard
aminco$8.734.7★960 rev
Newest
by launch date
FOCO NFL Detroit Lions 2022 Lanyard with Clip - Two Tone
FOCO$13.8313 rev
Nike Unisex Adult Club Standard Lanyard
Nike$12.24326 rev
Siskiyou Sports NFL Detroit Lions Bottle Opener Key Chain Black One Size
Siskiyou$7.59157 rev
Rico Industries Detroit Lions NFL Break Away Safety Lanyard with Detachable Lobster Claw End
Rico Industries$11.49160 rev
aminco NFL Detroit Lions Deluxe Wristlet Keychain 8 inches
aminco$7.934,634 rev
Trending
90-day click momentumNike Unisex Adult Club Standard Lanyard
Nike$12.244.7★
Lokai Silicone Beaded Bracelet for Men & Women NFL Football Collection - Detroit Lions Small - Silicone Jewelry Fashion Bracelet Slides-On for Comfortable Fit
Lokai$24.184.6★
FOCO NFL Detroit Lions 2022 Lanyard with Clip - Two Tone
FOCO$13.835.0★
NFL Detroit Lions Helmet Keychain
aminco$7.244.7★
Siskiyou Sports NFL Detroit Lions Bottle Opener Key Chain Black One Size
Siskiyou$7.594.6★
What buyers say about detroit lions keychain
What buyers praise and complain about, mined from review topics.What buyers love
“Durable compact”
“Looks great, had held up and still like new a few months later”
“worth every penny”
“Very easy to put the keys on”
“is good quality”
“nothing heavy on it”
“They fit well”
“Very comfortable”
“They are colorfast”
“Very strong and long lasting”
What buyers complain about
“For NFL item its poor quality”
“Broke Easily”
“Material is thin & cheap and the clasp is definitely NOT secure to make sure you feel confident it will stay closed”
“not super sharp”
Top return reasons
Common questions
- Is detroit lions keychain profitable to sell on Amazon United States?
- The niche generates $19K/yr across 20 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.1%. Flapen's verdict: Skip it (36/100).
- How competitive is the detroit lions keychain niche?
- 6 brands and 6 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in detroit lions keychain?
- Top complaints mined from reviews: Quality-Overall, Durability, Strap/String Quality. The return rate is 1.0%.
- What does it cost to enter the detroit lions keychain niche?
- Listings span $6.40–$24.18; the average listing price is $9.48 (sweet spot $15–$100). The average incumbent carries 1,023 reviews — the moat a new listing must climb.