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derailleur

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 30Growth 69Conversion 39Competition 42Returns 45Price range 86Avg price 92Brand share 0Review moat 74Quality gap 33

Avg price

Great$21.97

avg listing price — sweet spot $15–$100

Price range

Great$10.62–$50.03

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Good556.32

avg incumbent reviews — the moat a new listing must climb

Growth

Good+50.1%

90-day search growth — must beat 0% to launch

Returns

Okay3.4%

return rate — above 5% kills the launch gate

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$133K

$133K/yr · 196K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, derailleur is a $133K/yr Amazon United States market (196K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 45/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

derailleur market data

Units sold / yr
6K–8K
avg 250–500/product
Revenue / yr
$132K–$176K
units × avg price
Conversion rate
3.1%
Avg BSR
#31
Page quality
0%
Prime
100%
Sponsored
82%
Out of stock
0.0%
Avg brand age
48 months
Avg seller age
177 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 falling

Sellers

54

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

60%

Top 20: 97%

Open market

0%

  • Relwears54%
  • SHIMANO33%
  • RainFlowwer8%
  • microSHIFT3%
  • Aikolesa2%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +50.1% search growth over the last 90 days.
10K6KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 3.1×

Top derailleur search terms

  • shimano derailleur26K/yr
  • derailleur25K/yr
  • 7 speed derailleur17K/yr
  • bike derailleur15K/yr
  • rear derailleur17K/yr
  • shimano derailleur 7 speed8K/yr
  • shimano 7 speed derailleur11K/yr
  • shimano rear derailleur9K/yr
  • desviador trasero para bicicleta10K/yr
  • rear bike derailleurs9K/yr
All search terms

Top derailleur products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$13K20%$27K30%$40K40%$53K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 22 tracked products in this niche — three views at once, no toggling.

What buyers say about derailleur

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Good quality easy to install”

Advertised Vs Actual Product22%

“better than expected”

Assembly/Installation13%

“install not too bad after some YouTube videos”

Size-Overall13%

“Fits correctly”

Value For Money8%

“Worth the price, and smooth”

Adjustability/Rotatability/Reclining5%

“Adjusting is essy”

Durability3%

“Looks durable”

Design-Overall3%

“Quality and design”

Friction2%

“Perfect product for a seven speed fat tire E bike the extra large sprockets really enhance the peddling power if you need a good derailer”

Soft Feel1%

“Perfect much smoother”

What buyers complain about

Assembly/Installation14%

“Install was a pain”

Quality-Overall9%

“Horrible quality”

Adjustability/Rotatability/Reclining9%

“Tried to adjust and it broke”

Durability8%

“Plastic parts broke after two weeks”

Product Condition7%

“Clearly someone sent back their old derailleur and I got it because this thing was beat up used and abused”

Size-Overall6%

“wouldn't fit”

Material Quality5%

“its just cheaply made”

Mounting5%

“I didnt realize that this one did not mount on the derailleur hanger”

Functionality-Overall5%

“problems with the bike skipping gears now”

Ease Of Use5%

“the pulley was hard to turn”

Top return reasons

Size-Overall38%
Mounting16%
Defective Material/Parts11%
Advertised Vs Actual Product10%
Functionality-Overall6%
Product Condition2%
Quality-Overall2%
Add-Ons/Attachments2%
Mechanism Issues2%
Value For Money2%

Common questions

Is derailleur profitable to sell on Amazon United States?
The niche generates $133K/yr across 22 tracked products. 90-day search growth is +50.1%. Flapen's verdict: Skip it (45/100).
How competitive is the derailleur niche?
5 brands and 54 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in derailleur?
Top complaints mined from reviews: Assembly/Installation, Quality-Overall, Adjustability/Rotatability/Reclining. The return rate is 3.4%.
When does demand for derailleur peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 3.1× the quietest.
What does it cost to enter the derailleur niche?
Listings span $10.62–$50.03; the average listing price is $21.97 (sweet spot $15–$100). The average incumbent carries 556 reviews — the moat a new listing must climb.