denver broncos hat
Skip itSoft demand (-41.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$32.55avg listing price — sweet spot $15–$100
Price range
Incredible$18.04–$45.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great34%top-5 click share — an open shelf
Review moat
Good613.45avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.0%return rate — above 5% kills the launch gate
Market size
Okay$245K$245K/yr · 450K searches
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-41.2%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, denver broncos hat is a $245K/yr Amazon United States market (450K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
denver broncos hat market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- $195K–$260K
- units × avg price
- Conversion rate
- 1.7%
- Avg BSR
- #1,980
- Page quality
- 0%
- Prime
- 66%
- Sponsored
- 32%
- Out of stock
- 45.5%
- Avg brand age
- 54 months
- Avg seller age
- 170 days
Competition & brand share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.Brands
12 falling
Sellers
17
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
34%
Top 20: 77%
Open market
9%
- New Era51%
- Kneenow24%
- The Game6%
- FOCO5%
- Detroit Shirt Company3%
- 472%
- Open — no brand owns it (6 brands, 9%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -41.2% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.5×
Top denver broncos hat search terms
- denver broncos hat208K/yr
- broncos hat125K/yr
- denver broncos hats for men23K/yr
- denver broncos hats13K/yr
- broncos hat for men13K/yr
- denver bronco hat8K/yr
- broncos hats11K/yr
- bronco hats4K/yr
- bronco hats for men5K/yr
- denver broncos trucker hat6K/yr
Top denver broncos hat products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
New Era NFL 9FIFTY Black On Black Adjustable Snapback Hat Cap One Size Fits All (Denver Broncos)
New Era$38.024.8★948 rev
Football Hat for Men Women Vintage Embroidered City Hats Apparel Gifts Classic Baseball Cap
Kneenow$23.724.6★196 rev
New Era NFL 9FIFTY Black White Adjustable Snapback Hat Cap One Size Fits All (Denver Broncos)
New Era$39.424.7★529 rev
New Era Womens NFL Core Classic 9TWENTY Adjustable Hat Cap One Size Fits All (Denver Broncos Orange)
New Era$34.884.8★341 rev
Kneenow Hat Apparel for Men Women Hats Accessories Youth Cap
Kneenow$22.514.6★509 rev
Newest
by launch date
New Era Mens Royal Denver Broncos Core Team 9FIFTY Trucker Snapback Hat
New Era$39.6811 rev
New Era Mens Royal Denver Broncos Core Team 39THIRTY Flex Hat
New Era$36.71126 rev
New Era Mens Orange Denver Broncos Core Team 39THIRTY Flex Hat
New Era$36.70126 rev
New Era Mens Navy Denver Broncos 9SEVENTY Trucker Adjustable Hat
New Era$37.594 rev
New Era Mens Navy Denver Broncos Core Team 9FORTY Adjustable Hat
New Era$34.2216 rev
Trending
90-day click momentumNew Era Mens Navy Denver Broncos Core Team 9FORTY Adjustable Hat
New Era$34.224.6★
New Era Mens Navy Denver Broncos 9SEVENTY Trucker Adjustable Hat
New Era$37.595.0★
New Era Mens Royal Denver Broncos Core Team 39THIRTY Flex Hat
New Era$36.714.4★
New Era Mens Orange Denver Broncos Core Team 39THIRTY Flex Hat
New Era$36.704.4★
New Era Mens Royal Denver Broncos Core Team 9FIFTY Trucker Snapback Hat
New Era$39.684.9★
What buyers say about denver broncos hat
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Adjustable,fits perfectly looks great”
“As described”
“comfortable”
“The fit is adjustable”
“good color”
“Soft and comfy”
“Also very good price compared to other brands”
“looks even better in person”
“The mesh backing makes it exceptional to wear backwards”
What buyers complain about
“Cheap”
“Cheap”
Top return reasons
Common questions
- Is denver broncos hat profitable to sell on Amazon United States?
- The niche generates $245K/yr across 47 tracked products. 1 of 17 products launched in the last 360 days are still selling. 90-day search growth is -41.2%. Flapen's verdict: Skip it (45/100).
- How competitive is the denver broncos hat niche?
- 12 brands and 17 sellers compete. The top 5 products take 34% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in denver broncos hat?
- Top complaints mined from reviews: Value For Money, Quality-Overall. The return rate is 3.0%.
- When does demand for denver broncos hat peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 9.5× the quietest.
- What does it cost to enter the denver broncos hat niche?
- Listings span $18.04–$45.97; the average listing price is $32.55 (sweet spot $15–$100). The average incumbent carries 613 reviews — the moat a new listing must climb.