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denver broncos coffee mug

Skip it

Soft demand (-41.2% this quarter) — this niche doesn't clear our bar today.

Market size 23Growth 4Conversion 62Competition 72Returns 82Price range 88Avg price 94Brand share 30Review moat 65Quality gap 16

Avg price

Great$22.62

avg listing price — sweet spot $15–$100

Price range

Great$12.95–$35.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.6%

return rate — above 5% kills the launch gate

Competition

Good42%

top-5 click share — leaders hold, buyers still browse

Review moat

Good911.09

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.5%

search→purchase rate — share of searches ending in a sale

Brand share

Okay87%

top-5 brand share — brands hold most of the demand

Market size

Bad$91K

$91K/yr · 74K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-41.2%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, denver broncos coffee mug is a $91K/yr Amazon United States market (74K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 46/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

denver broncos coffee mug market data

Units sold / yr
3K–3K
avg 0–100/product
Revenue / yr
$57K–$68K
units × avg price
Conversion rate
5.5%
Avg BSR
#1,161
Page quality
0%
Prime
97%
Sponsored
80%
Out of stock
16.4%
Avg brand age
74 months
Avg seller age
211 days

Competition & brand share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

9

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

42%

Top 20: 83%

Open market

9%

  • Rico Industries55%
  • The Memory Company9%
  • Boelter Brands9%
  • FOCO7%
  • Logo Brands7%
  • Top Cup4%
  • Open — no brand owns it (4 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — -41.2% search growth over the last 90 days.
10K6KSpike '25Prime Day '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 19.1×

Top denver broncos coffee mug search terms

  • denver broncos coffee mug16K/yr
  • denver broncos cup12K/yr
  • broncos cup12K/yr
  • broncos coffee mug8K/yr
  • denver broncos mug9K/yr
  • denver broncos cups9K/yr
  • broncos mug9K/yr
All search terms

Top denver broncos coffee mug products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$7K12%$11K16%$15K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about denver broncos coffee mug

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall37%

“Really nice quality mug”

Advertised Vs Actual Product8%

“Looks just like picture”

Color7%

“Love it, Bright colors”

Recycle/Reuse6%

“Great reusable”

Strength6%

“Very nice and fairly sturdy”

Material Quality5%

“they are great quality re-usable aluminum cups”

Weight Light5%

“Mug is lightweight”

Value For Money4%

“Great value”

Durability4%

“feel durable enough to reuse for a long time”

Design-Overall4%

“I love the design”

What buyers complain about

Durability33%

“Not very durable”

Handle Quality25%

“One handle broke off shortly after delivery”

Advertised Vs Actual Product17%

“Its deceiving”

Quality-Overall17%

“Cheap quality”

Top return reasons

Advertised Vs Actual Product19%
Size-Overall19%
Defective Material/Parts14%
Value For Money11%
Leak-Proof6%
Handle Quality4%
Functionality-Overall4%
Product Condition3%
Unsustainable Design2%
Grip2%

Common questions

Is denver broncos coffee mug profitable to sell on Amazon United States?
The niche generates $91K/yr across 35 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -41.2%. Flapen's verdict: Skip it (46/100).
How competitive is the denver broncos coffee mug niche?
10 brands and 9 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 87% of demand.
What do buyers complain about in denver broncos coffee mug?
Top complaints mined from reviews: Durability, Handle Quality, Advertised Vs Actual Product. The return rate is 1.6%.
When does demand for denver broncos coffee mug peak?
Demand peaks in Jan–Nov–Dec; the busiest month runs 19.1× the quietest.
What does it cost to enter the denver broncos coffee mug niche?
Listings span $12.95–$35.96; the average listing price is $22.62 (sweet spot $15–$100). The average incumbent carries 911 reviews — the moat a new listing must climb.