Dartboard Surround
FailDemand is soft, at -40.5% this quarter, so Dartboard Surround is a Fail.
- Flapen Score
- 43 / 100Ranks 5,224 of 8,101 Sports & Outdoors niches · −4 vs the category median of 4743
- Market size
- $138K/yr74K searches / yr
- 90-day growth
- -40.5%search demand this quarter
- Competition
- 43%top-5 click share · 11 brands · 26 sellers
Flapen Score
Dartboard Surround against its category
The dotted line is the Sports & Outdoors average. Past it, Dartboard Surround is stronger. Inside it, weaker.
Market
The Dartboard Surround market on Amazon at a glance
Shoppers on Amazon United States searched for Dartboard Surround 74K times last year and spent an estimated $138K. The top 5 brands take 86% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -40.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $138K a year.
- Searches, last 12 months
- 74K
- Growth, 90 days vs prior 90
- -40.5%
- Conversion, latest week
- 3.9%
- Market size, estimated
- $138Ka year
- Peak month
- January2.9× the quietest month
- Top search term
- dartboard surround25K searches a year
02 · Price
A sale here is worth $47.69.
Listings sell for $47.69 on average, from $17.28 to $113.23. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $47.69 that is $0 to $5K a year per listing.
- Average price
- $47.69inside the $15 to $100 sweet spot
- Price range
- $17.28–$113.23
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 19.0% of listings are out of stock. The average listing ranks #138 within Leisure Sports & Game Room. It carries 1,002 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 19.0%
- Average rank
- #138in Leisure Sports & Game Room
- Average rating
- 4.59 starsAmazon United States average 4.42 stars
- Average reviews
- 1,002per listing
- Listings tracked
- 30
04 · Newcomers
1 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Dartboard Surround products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
26
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
43%
Top 20: 90%
Open market
9%
- Brand 128%
- Brand 223%
- Brand 315%
- Brand 410%
- Brand 59%
- Brand 66%
- Open — no brand owns it (5 brands, 9%)
Demand
Dartboard Surround search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Dartboard Surround search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dartboard surround25K/yr
- dart board surround27K/yr
- dart surround9K/yr
- dart board surround ring5K/yr
- winmau surround4K/yr
- winmau dart board surround4K/yr
Reviews and returns
What reviews say buyers love and hate about Dartboard Surround
We read the reviews and the return reasons for every product selling here.
“No adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dartboard Surround questions
Answered from the same tracked data.









