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Dallas Cowboys Shirts for Men

Maybe

Products sell for $25.50 on average, inside the sweet spot. But buyers convert on only 0.6% of searches, so Dallas Cowboys Shirts for Men is a Maybe.

Flapen Score
51
51 / 100
Top 36% of 8,101 Sports & Outdoors niches · +4 vs the category median of 47
Market size
$154K/yr960K searches / yr
90-day growth
+44.6%search demand this quarter
Competition
30%top-5 click share · 17 brands · 19 sellers

Flapen Score

Dallas Cowboys Shirts for Men against its category

The dotted line is the Sports & Outdoors average. Past it, Dallas Cowboys Shirts for Men is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dallas Cowboys Shirts for Men market on Amazon at a glance

Shoppers on Amazon United States searched for Dallas Cowboys Shirts for Men 960K times last year and spent an estimated $154K. The top 5 brands take 73% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.6% of those searches ended in a purchase.

Shoppers searched for this 960K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +44.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $154K a year.

Searches, last 12 months
960K
Growth, 90 days vs prior 90
+44.6%
Conversion, latest week
0.6%
Market size, estimated
$154Ka year
Peak month
September9.7× the quietest month
Top search term
dallas cowboys shirt208K searches a year

02 · Price

A sale here is worth $25.50.

Listings sell for $25.50 on average, from $15.35 to $44.75. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $25.50 that is $0 to $3K a year per listing.

Average price
$25.50inside the $15 to $100 sweet spot
Price range
$15.35–$44.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
6.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 20.1% of listings are out of stock. The average listing ranks #10,666 within T-Shirts. It carries 898 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
91%
Out of stock, average day
20.1%
Average rank
#10,666in T-Shirts
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
898per listing
Listings tracked
46

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Dallas Cowboys Shirts for Men products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

17 falling

Sellers

19

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

30%

Top 20: 73%

Open market

23%

  • Brand 129%
  • Brand 218%
  • Brand 315%
  • Brand 47%
  • Brand 55%
  • Brand 64%

Demand

Dallas Cowboys Shirts for Men search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 9.7×

Search terms

Top Dallas Cowboys Shirts for Men search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dallas cowboys shirt208K/yr
  • dallas cowboys shirts for men418K/yr
  • cowboys shirt47K/yr
  • dallas cowboys shirts64K/yr
  • dallas cowboys t shirt31K/yr
  • dallas cowboys tshirt men14K/yr
  • mens dallas cowboys shirt24K/yr
  • dallas cowboys tshirt23K/yr
  • dallas cowboys t shirts for men16K/yr
  • dallas cowboy shirt16K/yr

Reviews and returns

What reviews say buyers love and hate about Dallas Cowboys Shirts for Men

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “Size-Overall”
50%of negative reviews mention “Quality-Overall”
6.3%of orders come back
“Very cheaply made will be returning”
A buyer, on “Quality-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Dallas Cowboys Shirts for Men questions

Answered from the same tracked data.