Dallas Cowboys Pajamas

Shoppers searched for this 244K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months

244K

Growth, 90 days vs prior 90

+2.4%

Conversion, latest week

2.7%

Market size, estimated

$176Ka year

Peak month

December16.8× the quietest month

Top search term

dallas cowboys beach towel9K searches a year

Listings sell for $27.11 on average, from $9.53 to $72.86. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $27.11 that is $0 to $3K a year per listing.

Average price

$27.11inside the $15 to $100 sweet spot

Price range

$9.53–$72.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

4.0%of orders · Amazon United States median 2.1%

58% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 33.9% of listings are out of stock. The average listing ranks #124 within Footwear. It carries 4,341 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

58%

Prime listings

85%

Out of stock, average day

33.9%

Average rank

#124in Footwear

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

4,341per listing

Listings tracked

81

14 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months