Dallas Cowboys Kids
FailShoppers spend an estimated $44K a year here, so Dallas Cowboys Kids is a Fail.
- Flapen Score
- 41 / 100Ranks 5,763 of 8,101 Sports & Outdoors niches · −6 vs the category median of 4741
- Market size
- $44K/yr101K searches / yr
- 90-day growth
- -25.0%search demand this quarter
- Competition
- 49%top-5 click share · 24 brands · 21 sellers
Flapen Score
Dallas Cowboys Kids against its category
The dotted line is the Sports & Outdoors average. Past it, Dallas Cowboys Kids is stronger. Inside it, weaker.
Market
The Dallas Cowboys Kids market on Amazon at a glance
Shoppers on Amazon United States searched for Dallas Cowboys Kids 101K times last year and spent an estimated $44K. The top 5 brands take 70% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -25.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.
- Searches, last 12 months
- 101K
- Growth, 90 days vs prior 90
- -25.0%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $44Ka year
- Peak month
- December18.6× the quietest month
- Top search term
- dallas cowboys legos26K searches a year
02 · Price
A sale here is worth $25.32.
Listings sell for $25.32 on average, from $9.94 to $75.11. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $25.32 that is $0 to $3K a year per listing.
- Average price
- $25.32inside the $15 to $100 sweet spot
- Price range
- $9.94–$75.11
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 15.6% of listings are out of stock. The average listing ranks #398 within Sports Equipment. It carries 3,838 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 97%
- Out of stock, average day
- 15.6%
- Average rank
- #398in Sports Equipment
- Average rating
- 4.56 starsAmazon United States average 4.42 stars
- Average reviews
- 3,838per listing
- Listings tracked
- 37
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 58 months
Products
Top Dallas Cowboys Kids products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
FOCO Dallas Cowboys NFL BRXLZ Stadium - AT&T 1Z
- Price
- $75.11
- Rating
- 4.1/5
- Reviews
- 236
- Age
- 4y ago

Transformers NFL Dallas Cowboys Starblitz 5.5-Inch Action Figure Changes from Robot to Helmet Football Toys for Ages 8+
- Price
- $25.28
- Rating
- 4.7/5
- Reviews
- 1,104
- Age
- 1y ago

WILSON NFL Live Signature Autograph Football - Official Size Dallas Cowboys
- Price
- $37.97
- Rating
- 4.7/5
- Reviews
- 535
- Age
- 6y ago

Littlearth NFL Dallas Cowboys Super Duty Camo Tote Team Color One Size
- Price
- $35.04
- Rating
- 4.5/5
- Reviews
- 147
- Age
- 4y ago

WILSON Sporting Goods NFL Dallas Cowboys Team Logo Football Black Mini Size
- Price
- $13.80
- Rating
- 4.7/5
- Reviews
- 5,309
- Age
- 7y ago
Trending
estimated 90-day click momentum
Littlearth NFL Dallas Cowboys Super Duty Camo Tote Team Color One Size
- Price
- $35.04
- Rating
- 4.5/5
- Reviews
- 147
- Age
- 4y ago

Littlearth NFL Dallas Cowboys Strong Arms Team Color 17 wrist to bicep
- Price
- $19.33
- Rating
- 4.5/5
- Reviews
- 1,573
- Age
- 12y ago

TeenyMates NFL Football Action Figures Gift Set Dallas Cowboys
- Price
- $36.38
- Rating
- 4.0/5
- Reviews
- 58
- Age
- 8mo ago

Littlearth NFL Dallas Cowboys Caftan Flower Team Color 32 x 42
- Price
- $32.12
- Rating
- 4.5/5
- Reviews
- 5,050
- Age
- 10y ago

Wilson NFL Super Grip Composite Football - Junior Size Brown
- Price
- $19.72
- Rating
- 4.8/5
- Reviews
- 28,450
- Age
- 19y ago
Newest
by launch date
TeenyMates NFL Football Action Figures Gift Set Dallas Cowboys
- Price
- $36.38
- Rating
- 4.0/5
- Reviews
- 58
- Age
- 8mo ago

Little People Collector Dallas Cowboys Officially Licensed NFL Special Edition Figure Set Series 2
- Price
- $24.82
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 9mo ago

CreateOn Dallas Cowboys NFL Fan-Tiles Magnetic Match-Up Tiles | 17-Piece Building Set for Kids & Adults | Officially Licensed NFL Team Collectibles | Build Play & Display (All 32 Teams Available)
- Price
- $31.88
- Rating
- 4.6/5
- Reviews
- 58
- Age
- 9mo ago

Funko CeeDee Lamb (Dallas Cowboys) NFL Minis
- Price
- $17.74
- Rating
- 4.6/5
- Reviews
- 23
- Age
- 11mo ago

Transformers NFL Dallas Cowboys Starblitz 5.5-Inch Action Figure Changes from Robot to Helmet Football Toys for Ages 8+
- Price
- $25.28
- Rating
- 4.7/5
- Reviews
- 1,104
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 rising
Sellers
21
Est. top-5 brand share
70%
Top 20: 97%
Est. top-5 click share
49%
Top 20: 83%
Open market
27%
- WILSON19%
- FOCO15%
- Littlearth14%
- Transformers12%
- Franklin Sports9%
- Wild Sports2%
Demand
Dallas Cowboys Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 18.6×
Search terms
Top Dallas Cowboys Kids search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- dallas cowboys legos26K/yr
- dallas cowboys kids26K/yr
- dallas cowboys toys10K/yr
- dallas cowboys lego11K/yr
- dallas cowboys lego set8K/yr
- dallas cowboy football6K/yr
- dallas cowboys youth9K/yr
- kids dallas cowboys6K/yr
- custom dallas cowboy62/yr
Reviews and returns
What reviews say buyers love and hate about Dallas Cowboys Kids
We read the reviews and the return reasons for every product selling here.
“it was so big”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dallas Cowboys Kids questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









