Cooling Neck Wraps

Shoppers searched for this 266K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved +491.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $132K a year.

Searches, last 12 months

266K

Growth, 90 days vs prior 90

+491.1%

Conversion, latest week

4.0%

Market size, estimated

$132Ka year

Peak month

June26.7× the quietest month

Top search term

neck cooling64K searches a year

Listings sell for $12.35 on average, from $9.78 to $19.63. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,250 to 1,500 of them. At $12.35 that is $15K to $19K a year per listing.

Average price

$12.35under the $15 to $100 sweet spot

Price range

$9.78–$19.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

1,250–1,500

Revenue per listing a year

$15K–$19K

Returns

1.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #1,242 within Yoga. It carries 8,222 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#1,242in Yoga

Average rating

4.28 starsAmazon United States average 4.42 stars

Average reviews

8,222per listing

Listings tracked

10

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

36 months