Cool Basketball

Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -7.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

65K

Growth, 90 days vs prior 90

-7.4%

Conversion, latest week

4.0%

Market size, estimated

$53Ka year

Peak month

December2.6× the quietest month

Top search term

black basketball28K searches a year

Listings sell for $19.84 on average, from $11.47 to $53.66. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $19.84 that is $0 to $2K a year per listing.

Average price

$19.84inside the $15 to $100 sweet spot

Price range

$11.47–$53.66

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.3%of orders · Amazon United States median 2.1%

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #98 within Basketball. It carries 1,623 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

100%

Out of stock, average day

1.3%

Average rank

#98in Basketball

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

1,623per listing

Listings tracked

32

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

37 months