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connect 4 shots

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 7Growth 11Conversion 73Competition 0Returns 78Price range 41Avg price 75Brand share 0Review moat 26Quality gap 28

Returns

Great1.9%

return rate — above 5% kills the launch gate

Avg price

Great$15.02

avg listing price — sweet spot $15–$100

Conversion

Good6.8%

search→purchase rate — share of searches ending in a sale

Price range

Okay$8.19–$19.79

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Review moat

Okay3,928

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-28.4%

90-day search growth — must beat 0% to launch

Market size

Bad$29K

$29K/yr · 29K searches

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, connect 4 shots is a $29K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 28/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

connect 4 shots market data

Units sold / yr
3K–3K
avg 1,250–1,500/product
Revenue / yr
$38K–$45K
units × avg price
Conversion rate
6.8%
Avg BSR
#526
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
0.0%
Avg brand age
46 months
Avg seller age
150 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

25

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Hasbro Gaming87%
  • moopok7%
  • YEIBOBO !6%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.4% search growth over the last 90 days.
5K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 14.9×

Top connect 4 shots search terms

  • connect 4 shots21K/yr
  • connect 4 shots game5K/yr
  • connect four shots3K/yr
All search terms

Top connect 4 shots products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%25%$7K50%$15K75%$22K100%$29K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 4 tracked products in this niche — three views at once, no toggling.

What buyers say about connect 4 shots

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience69%

“Fun for all”

Value For Money5%

“Great deal and super fun game”

Quality-Overall5%

“this product was well made”

Durability4%

“It is well made and durable”

Gifting Purpose3%

“Perfect gift”

Ease Of Use3%

“Easy to get the hang of”

Strength2%

“This is a super fun game to play its sturdy great quality definitely recommend”

Assembly/Installation1%

“Simply to put together”

Instructions/User Manual/Troubleshooting1%

“The instructions are very clear”

Material Quality1%

“Material is good quality and its durable”

What buyers complain about

Functionality-Overall20%

“These feet are not interchangeable so the game does not stand properly & therefore it is unusable”

Fun/Entertainment Experience20%

“It just wasn't as fun as it looked”

Mess Free10%

“It does make a mess”

Choking5%

“Also, this game's checker size pieces could be a choking hazard if placed in mouth”

Developmental Needs5%

“does require some hand manipulation skills so may not be a good game for under 5yr olds”

Value For Money4%

“At 14$ I thought it was too expensive”

Top return reasons

Size-Overall23%
Value For Money14%
Defective Material/Parts9%
Product Condition7%
Fun/Entertainment Experience6%
Quality-Overall6%
Gifting Purpose6%
Advertised Vs Actual Product5%
Functionality-Overall4%
Connectivity-Overall4%

Common questions

Is connect 4 shots profitable to sell on Amazon United States?
The niche generates $29K/yr across 4 tracked products. 90-day search growth is -28.4%. Flapen's verdict: Skip it (28/100).
How competitive is the connect 4 shots niche?
3 brands and 25 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in connect 4 shots?
Top complaints mined from reviews: Functionality-Overall, Fun/Entertainment Experience, Mess Free. The return rate is 1.9%.
When does demand for connect 4 shots peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 14.9× the quietest.
What does it cost to enter the connect 4 shots niche?
Listings span $8.19–$19.79; the average listing price is $15.02 (sweet spot $15–$100). The average incumbent carries 3,928 reviews — the moat a new listing must climb.